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Rocket Companies this week declared its intention to “combine every aspect of home selling and buying into one simple, customizable platform.”

The $3.5T social infrastructure framework includes down payment assistance, but little else to address housing challenges for low-income borrowers. HW+ Premium Content.

Better Homes and Gardens Real Estate Wine Country Group headquartered in Sonoma, Calif., has merged with former Coldwell Banker Towne & Country Realty in Lake County, Calif.

Florida-based ONE Sotheby’s International Realty recently acquired boutique real estate brokerage Harding Realty, looking to expand its footprint serving international buyers in the state.

Dr. Robert B. Cialdini wrote a book, “Influence: The Psychology of Persuasion” taht touches on the ‘theory of like.” This guides our recruiting efforts for new-to-the-business agents. And it’s working. The process has helped us grow our company from two agents to 73 agents.

REX claims they don’t need the Realtor marketplace’s efficiencies and then whines when their business is struggling, because — wait for it — housing consumers actually like the benefits of using the Realtor marketplace.

“We are in the strongest position we have ever been as a company,” declared Compass CEO Robert Reffkin during an earnings call Monday. HW+ Premium Content

Home purchase sentiment dropped 3.9 points to 75.8 in July as concerns about high home prices continued to scare off prospective homebuyers.

In this edition of RealTrending, Steve Murray, senior advisor to RealTrends, explains the impact of iBuyers, institutional investors and mom-and-pop investors on the real estate market.

As a real estate agent, you’re exposed to legal risk every day. After all, you’re dealing with one of the most expensive purchases in most people’s lives. Here are some ways to minimize that legal risk.