Agent’s Scholarship Program Marks Fifth Year

Agent’s Scholarship Program Marks Fifth Year

Real estate professional Lori Fowler, an affiliated sales associate and Global Luxury specialist in Coldwell Banker’s Naples Fifth Avenue office, looks forward to every spring. Not because that’s when homebuying season ramps up, but because that’s when her scholarship program announces scholarship winners from local high schools in Naples, Fla. Recipients of The Naples Luxury Team Scholarship have gone on to such institutions as University of Miami, Florida State University, Virginia Tech, University of Florida, Florida Southwestern and Florida Polytechnic.

Lori Fowler


The program is now in its fifth year, long enough to see the payoff in having its first recipient graduate. Recipients receive $500 annually, which can be renewed for four years for a total of $2,000. The experience has been so rewarding that Fowler added a second high school and is planning to add a third.

“Real estate is my second career,” says Fowler. “My first career was in philanthropy, which instilled in me an appreciation for charitable giving and community service. From those humble roots, I paid for my own education, largely through student loans.”

Giving back to the community has been a mission of Fowler’s, who notes that Coldwell Banker earmarks funds from every transaction to its CB CARES foundation. Fowler underwrites the scholarship program from her own funds.

She asks applicants to submit an essay, and a committee comprised of people from the Naples community helps evaluate them. Fowler looks for someone industrious, involved in civic activities, who demonstrates a balance between academics and community.

“It’s designed to help a young person with their first move in life,” she explains. “They can renew the scholarship just by staying in touch.”

She admits that the students are not the only beneficiaries of the program.

“It reinforces my gratitude for education.”

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After earning her bachelor’s degree in journalism at the University of Central Florida, Tracey set out in the real world at Florida Realtors in 1994 as a communication assistant, working her way up to editor in chief of Florida Realtor magazine. In 2004, she left the association to start her freelance writing and editing business. One of her first clients was REAL Trends, and she started working for the organization in 2005. In 2014, Tracey was promoted to editor in chief of publications for REAL Trends. She handles the writing and editing of all REAL Trends publications and marketing materials, including LORE Magazine, the REAL Trends newsletter and the blog. She is also the primary podcast interviewer where she conducts interviews with top real estate industry leaders and affiliated industry leaders. Tracey is married with two children.



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