Redfin launches in Wilmington, NC and Green Bay, WI

Company says Wilmington is one of the fastest growing areas in the Southeast

Seattle-based real estate brokerage Redfin on Friday announced its launch in Wilmington, North Carolina and Green Bay, Wisconsin. 

Eddie O’Dea, Redfin’s market manager in Raleigh, said in a statement that Wilmington was selected because it is “one of the fastest growing areas” in the Southeast. Thus, it would be a suitable location for Redfin to establish its presence in coastal North Carolina and strengthen its footprint in areas of Charlotte and Raleigh-Durham.

“We’re excited to help the diverse group of buyers and sellers in the area, including second-home buyers in the beach communities and the service members and veterans near the region’s many military bases,” he added.

Eric Hegwer, a Redfin agent in Green Bay, said in a statement that Green Bay boasts affordable housing stock, closeness to the Great Lakes and entertainment and arts hubs. 

The company provides home-selling services like pricing and staging advisory, photography, 3D virtual tours and online marketing. It charges 1% of the listing fee once a house is bought or sold with the help of a Redfin agent.

The brokerage laid off 470 workers across many divisions in June, citing increase in mortgage rates that led to the decrease in the share price from $97 to $8.

Earlier this month, Redfin added down payment assistance information to home listings on its website.

The new feature is powered by a partnership with Down Payment Resource, a company helping connect homebuyers with more than 2,200 homebuyer assistance programs nationwide, and it enables prospective homebuyers to discover down payment assistance programs they may qualify for.

Redfin launched brokerage operations in Hilton Head, South Carolina in late September.

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