BrokeragePodcasts

Building more diversity and inclusion into your brokerage firm

It starts with your mission statement

Today’s RealTrending features an interview with Tommie Wehrle, co-chair of the LGBTQ+ REALPRIDE Realogy Employees Relations Group, Coldwell Banker Realty instructor and a broker-associate at Coldwell Banker Realty in Milford, Connecticut. Wehrle, also a member of the LGBTQ+ Real Estate Alliance, offers advice on how to build diversity and inclusion into your brokerage firm.

Tracey Velt: I think that when serving the LGBTQ community, there are some common issues. And so I want you to talk about those and how to handle them. What advice do you have for brokerage leaders and team leaders to help them better serve this community?

Tommie Wehrle: If I were to talk to brokers, I’d say, create a mission statement and make sure your mission statement includes diversity and inclusion so that you’re training your agents. We have an opportunity to lower the number Fair Housing violations, because there are a lot of them.

Train your agents to be inclusive. Sit down with them and talk about instances where people may think something is funny, but it’s actually offensive. Make sure they are aware and don’t say things like, “I don’t care who you sleep with.” That is just the weirdest thing when somebody says that to me. What do you mean who I sleep with? And they think they’re saying that to be like, “Hey, I’m fine with you.” But agents and managers shouldn’t talk like that.

RealTrending features the brightest minds in real estate. Twice a month, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch.

Most Popular Articles

FTC fines Opendoor $62M for deceptive practices HW+

The FTC alleges that Opendoor pitched its services to potential home sellers by saying they could make more money selling to the iBuyer than via the open market. The government says that was untrue.

Aug 01, 2022 By

Latest Articles

Power buyer Ribbon lays off 136 employees HW+

Ribbon said the layoff decisions were based on what qualities the employees could offer the company, including “technical depth, institutional knowledge, domain expertise, strong customer service and qualities of a winning attitude, including collaboration, compassion and craftsmanship.”

Aug 08, 2022 By