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NAR's Core Standards Compliance

Business Written by Terry Penza, REAL Trends Director of Network Membership Each local and state association CEO is busy compiling information to submit to the National Association of Realtors (NAR) in order to prove core standards compliance.  An extensive online report must be submitted and approve...

Safety Tips Every Real Estate Agent Needs to Know

Community by Deanna Lawley, While 90% of home buyers search online during their home buying process*, nothing replaces the experience of an open house or a showing. Selling the home is the ultimate goal, but your own safety should be your primary focus when meeting with these potential buyers...

Fannie Mae: 4 ways new regulation deeply impacts mortgage lending

Business Here's why new mortgages are so hard to come by. The government-sponsored enterprise Fannie Mae posted another great blog post this morning. Senior manager of economic and strategic research, Li-Ning Huang proffers something most of us in the mortgage financier business felt for some time;...

The 5 Attributes of a Highly Successful Real Estate Professional

Business By Bob Corcoran As I approach a quarter of a century in the real estate industry, I’m thinking about how blessed I am to have met so many wonderful and productive agents and brokers through the years. What I’ve come to realize is that every single one of those who excel in real estate ha...

Champion a Cause With Video

Community "Real Estate is one of the most visual businesses out there, and we decided to show that strength and use that muscle for a great cause. All inspired by a recent loss of a dear friend," says Dave Caskey, a team leader and Realtor with the Caskey & Caskey Team of Shorewood Realtors in Manhatt...

Are You a "The Walking Dead" Fan?

Community In another creative promotion from CENTURY 21, in conjunction with the return of the hit TV series, "The Walking Dead," Century 21 wants to help you "protect your house from unwanted visitors." Just in time to stave off the undead from homes nationwide, CENTURY 21 Real Estate has created a one-...

David Jones: A Triple Threat

Community How does a nonathlete turn into an Ironman? Find out. You would never guess by looking at David Jones, president and COO of Coldwell Banker Howard Perry and Walston in Raleigh, N.C., that he was a nonathlete in high school and college. After all, to see him today, at age 55, you’d think lifti...


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REAL Trends is a real estate consulting and communications company considered to be a leading source of real estate news, trends, and analysis on the residential brokerage industry. REALTrends is based in Castle Rock, Colorado.

With 25 years of continual growth, REAL Trends continues to provide real estate professionals with new and innovative resources on the latest real estate industry trends and strategies into the future.

REAL Trends audience includes:

  • Owners/brokers representing 64% of the business done in the U.S.
  • The largest 600 brokerage firms.
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  • Over 100 real estate professional organizations.
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