TikTok, the app that became phenomenally popular during the pandemic, has spawned “collab houses”—with names like Sway House, Hype House and Clubhouse—where social media influencers/celebrities create and promote content. Not every house can be a “Hype House” but the popular app offers opportunities for real estate agents looking to expand their advertising reach. Any house can be a TikTok house with the right kind of marketing savvy.
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Tech Roundup: the latest technology news from around the real estate industry.
By having a license holding company, brokers deliver referrals to their active agents and keep their non-practicing agents producing referrals. But just having a company doesn’t guarantee it will generate significant revenue.
In Episode 97 of the RealTrending podcast, Steve Murray, senior advisor to HW Media, discusses the lawsuit Rex Real Estate filed against the National Association of Realtors (NAR) and Zillow, insight into this year’s RealTrends 500 top brokerages and what’s going on with inflation.
The housing market is continuing its already-impressive upward momentum to record-breaking highs. As vaccine distribution ramps up over the summer, economists forecast continued home value appreciation in many places nationwide.
Biden’s pick for director will focus on avoiding foreclosure crisis, enforcement, fair lending.
The book “Blown to Bits” was prophetic. Here are three key insights 20 years later.
Building RealTrends took 34 years. Like many of our clients who had spent many years building a profitable business, deciding to sell a business was a challenge. After all, business owners aren’t thrilled with the idea of letting go or acknowledging that their use-by date has arrived. On the other hand, being paid well for […]
The United States is the most popular destination for Asian buyers, according to a recent report.
Controversial resi brokerage Compass made its Wall Street debut on Thursday. At the market’s close, the stock traded at $20.15.