Real Estate Tech Roundup: Mobile Apps for Title and Rentals, Panorama Tours and AI

The national networks and tech companies are innovating at the speed of light.

Here are some new innovations for the past week:

Rental Blockchain App: Exadel, a provider of digital software engineering services, has a new blockchain solution for real estate. Gone are the days of signed renter’s or homeowner’s contracts that are filed and gone astray. With blockchain, landlords and home buyers can rest easy knowing that every part of a rental or purchasing transaction is digitally tracked and verified. Exadel is taking real estate companies into the future with blockchain application development.

Title Closing App:  Weston Title, through its new technology platform EZ-Close℠, has selected a suite of real estate closing apps to streamline the real estate closing process. These new productivity tools revolutionize the Real Estate Industry. EZ-Close℠ provides Realtors* with the ability to securely transmit contracts and deposit checks and securely communicate and keep track of the closing process directly from their phone.

Interactive Aerial Panorama Tours: Property Panorama, home of InstaView, the most prominent automated Virtual Tour and Single Property Website in America, with over 20 Million monthly unique tour views, announced the launch of America’s first Interactive Aerial Panorama Tours in partnership with Berkshire Hathaway HomeServices (BHHS) The Preferred Realty. See if a pilot is available in your area click here.

Artificial Intelligence: HousingWire reported that Keller Williams has partnered with artificial intelligence firm KUNGFU.AI to create a new data pool and explore future tech solutions for real estate agents.

New Technology Strategy: Alain Pinel Realtors (APR) has announced a new technology strategy that will empower its 1,400 agents to work more efficiently, leverage the power of data and better serve Northern California home buyers and sellers. Partnerships with real estate software companies known as leaders in their respective categories, developing cutting-edge tools are the cornerstone of the strategy. APR has inked partnerships with the following companies:

  • ActivePipe: Automated email marketing with exclusive property feed integration
  • Adwerx: Automated, geo-targeted social and display advertising of property listings
  • Cloud CMA: Deep property, comparable sale and buyer reports presented in a branded format
  • RealScout: Collaborative home search between agents and buyers and email alerts powered by “computer vision”
  • Contactually: An intelligent CRM that automates common tasks required of agents
  • Several of these applications are integrated; all will be available to APR agents through a single sign-on (SSO) dashboard within the company intranet.

Keller Acquisition: Keller Williams Real Estate recently acquired SmarterAgent. According to Josh Team, Keller Williams Chief Innovation Officer, the technology platform boasts more than 400,000 active agents, and 20 percent of the brokerages listed on Real Trends 500 use SmarterAgent, according to Team. Keller William’s decision to acquire SmarterAgent was a defensive move against tech distributors in the industry, Team said.

Property Ranking and Tour Management Tech: Owners.com, a tech-enabled real estate brokerage committed to making real estate simpler for buyers and sellers, announced the launch of several new features available online and via mobile that will help make the home search more personalized and stress-free. According to the National Association of Realtors1, homebuyers typically searched for 10 weeks and looked at a median of 10 homes during the home search process. Owners.com’s new proprietary property ranking and tour management technology can simplify the home search, save time and help buyers navigate listings more effectively through a highly personalized search. Buyers can now easily schedule and keep track of home tours online.

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After earning her bachelor’s degree in journalism at the University of Central Florida, Tracey set out in the real world at Florida Realtors in 1994 as a communication assistant, working her way up to editor in chief of Florida Realtor magazine. In 2004, she left the association to start her freelance writing and editing business. One of her first clients was REAL Trends, and she started working for the organization in 2005. In 2014, Tracey was promoted to editor in chief of publications for REAL Trends. She handles the writing and editing of all REAL Trends publications and marketing materials, including LORE Magazine, the REAL Trends newsletter and the blog. She is also the primary podcast interviewer where she conducts interviews with top real estate industry leaders and affiliated industry leaders. Tracey is married with two children.

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