Latest

  REAL Trending Episode 36

Tips to Create a Personal Brand Using Social Media to Drive Lead Generation As part of their ongoing efforts to teach companies how to self-promote, digital marketing company, fishbat, shares how creating a personal brand on social media can help real estate agents generate more leads.

Homebuilders: Housing Starts Down 11.2% in December Housing report, which was delayed following government shutdown, also showed a yearly gain of 2.8%. Housing starts fell 11.2 percent in December to a seasonally adjusted annual rate of 1.08 million units, according to a report from the U.S. Department of Housing and Urban Development and the Commerce […]

Fastest-Growing Housing Markets: Buffalo, Grand Rapids and Omaha Redfin report singles out three metros, with prices below the national median, for having the fastest housing markets in January. Buffalo, N.Y., Grand Rapids, Mich., and Omaha, Neb., were home to the country’s fastest housing markets in January, according to a new report from Redfin, the next-generation real estate brokerage. […]

Tech Responds to Millennials’ Demand for More Efficient Rental Processes Nearly 40% of renters across the U.S. are millennials. In addition to being the largest rental demographic, they are renting longer before purchasing a home than their parents and grandparents did. To meet the increased need, thousands of new rental units have come on the […]

RE/MAX Leads Entrepreneur Magazine’s Real Estate Franchise List Denver-based RE/MAX, LLC, was named the fastest-growing real estate franchise brand for the sixth consecutive year on Entrepreneur Magazine’s Franchise 500 list. Each franchise was given a cumulative score based on an analysis of more than 150 data points, and the 500 franchises with the highest cumulative scores […]

The Younger the Homebuyer, the More Wealth Amassed A study from the Urban Institute finds that those who bought earlier got the biggest bang for their housing buck over their lifetime. Those who purchase a home as young adults benefit later in life, the effect is significant compared to those who wait longer to become […]

Century 21 Raises $3 Million for Easterseals Century 21 Real Estate LLC, franchisor of the CENTURY 21® brand, announced hat in 2018 the CENTURY 21 System raised more than $3 million for Easterseals, an organization that for 100 years has been providing exceptional services, education, outreach and advocacy so people with disabilities can live, learn, […]

Voice-powered Real Estate Search Debuts in Canada Better Homes and Gardens RE Signature Service debuts the first voice-powered real estate search in Canada. For the first time, Canadians can ask their Alexa or Google Home assistant to help them search for their next home simply by saying: “Alexa, open Real Estate,” “Alexa, open Mississauga Real […]

NAR Names New Technology Team Leader The National Association of Realtors has named Glenn Shimkus to be vice president of strategy & innovation. Shimkus will work to establish a new strategy & innovation group, which will be housed within the strategic business, innovation & technology group (SBIT), launched last year to drive industry innovation and […]