It’s time to put in place a strategic communications system. Real estate brokerages are filled with people-people—a group of leaders, staff, and agents who love connecting. That’s why you would think it’s a place where strong communicators would run rampant. Instead, almost all of the real estate brokerages I’ve come across struggle to communicate for […]
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Building a successful online presence as a real estate professional requires more than the ability to showcase properties and obtain new leads. Captivating your intended audience and targeting the right prospective clients can drastically increase the number of leads and followers you receive. Although Facebook is changing its ad platform to prevent discriminatory advertising practices, […]
Constellation Mortgage Solutions Inc., part of the Constellation Real Estate Group, has acquired Mortgage Builder, a provider of award-winning mortgage loan origination and servicing software systems. The acquisition includes Mortgage Builder’s loan-servicing platform, Colonnade®.
A year in the making, The Studio, a full-service in-house marketing agency serving real estate giant NRT LLC, makes its official debut offering real estate agents a full-suite of services in their personal branding and listing marketing. The Studio is the consolidation of numerous marketing agencies, brought together through the rapid growth of NRT following […]
Compass Acquires NYC-based Brokerage, Stribling Its New York City footprint grows to over 1,800 agents with the addition of top brokerage Stribling. Tech-based brokerage Compass has acquired Stribling, a New York City real estate brokerage with over 300 agents and 50 employees. The acquisition brings Compass’ New York City presence to over 1,800 agents in […]
Better Homes and Gardens Real Estate Expands to Oklahoma Better Homes and Gardens Real Estate LLC has announced the opening of its first agency in Oklahoma. The Metro First Realty of Edmond, a residential real estate brokerage firm serving the Oklahoma City metro area, will now do business as Better Homes and Gardens Real Estate […]
HomeSmart LLC., has announced its entry into Florida, the 29th state in which it operates. The Sunshine State will be the fourth state in which the brokerage operates company-owned locations, including California, Colorado and Arizona, where it holds the No. 1 market share.
HUD: Facebook Ads ‘Success Stories’ Include Real Estate Agency Just days after Facebook announced an overhaul of its ad platform to prevent housing discrimination–changes applauded by the National Fair Housing Alliance–the U.S. Department of Housing and Urban Development announced that it is suing the social media giant for violating the Fair Housing Act. The Fair […]
Zillow Launches Mortgage Origination Service for Homebuyers Using Zillow Offers Mortgage Lenders of America was acquired by Zillow Group in 2018 and has been renamed Zillow Home Loans. Zillow Group has announced the launch of Zillow Home Loans, designed to deliver an easier and streamlined mortgage experience to consumers. Home shoppers who visit Zillow to […]
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