Why Agents Should Bring an iBuyer Offer to Their Next Listing Appointment In the five years or so since Opendoor’s launch, iBuying has gained all kinds of momentum. Competing platforms like Offerpad and Knock sprung up, often backed by significant venture capital. Redfin and Zillow launched their own iBuyer-like products. Legacy brokerages like Realogy and […]
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EasyKnock Helps Baby Boomers Downsize “There’s a lot of innovation going on in the real estate space,” says Jarred Kessler, founder of EasyKnock, which allows homeowners to access the equity in their homes. The company buys the house and rents it back to you, allowing you to repurchase it if the time is right. “One […]
Winning at Facebook Ads In the Aftermath of the HUD Controversy Facebook knows a lot about you. That’s why marketers like me love the platform. All of that information helps us pair our messages with the people most likely to act on them. People see ads relevant to them, so we don’t waste money on […]
Realtor Cory Schwab, Whiskey Bar and 3 Hundred Days of Shine Bring the Joy of Christmas to Kids in Need Denver Realtor Cory Schwab, of New Era Realty, Whiskey Bar and 3 Hundred Days of Shine host donation drive for Toys for Tots.
Why Social Selling is an Important Tool for Real Estate Agents Most real estate agents have a robust social media marketing strategy. According to the National Association of Realtors, roughly 77% of agents use social media in some form, with Facebook topping the list of most-used tools. The goal of most social media marketing campaigns […]
How to Turn Down a Real Estate Listing From a Friend or Family Member Doing business with your loved ones can go really well… or really badly. Tales of deals gone wrong ending with alienation and broken relationships are brought up every time the subject is mentioned. But why is doing business with friends and […]
Tech Roundup: Blockchain, Marketing Merger, Direct Pay Blockchain Market Leader ShelterZoom Expands Its Asia-pacific Presence With Breakthrough Contract of Things (CoT) Technology. Australian and Chinese markets will be first regional beneficiaries of CoT ShelterZoom, the inventor of Contract of ThingsTM (CoTTM), the next milestone in the evolution of contracts, today announced its expansion into the Asia-Pacific market […]
Coldwell Banker Advantage Expands Into Greensboro, Inston-Salem, Triad market By Joining With Coldwell Banker Triad, Realtors Combined Firm Now Has More than 550 Agents and 18 Offices Covering Triangle to Triad Company Also Becomes First in North Carolina to Launch New Coldwell Banker Logo Longtime RDU Triangle real estate leader Coldwell Banker Advantage announced today […]
A Complete Guide to 3D Virtual Property Tours These days 3D tours are widely used for visualizing and marketing indoor spaces. They are also used to provide detailed space documentation such as floor plans and measurements. Anyone looking at getting into making 3D tours is likely overwhelmed by the number of technological offerings from many […]
Changing Your Real Estate Mindset in a Challenging Market It’s no secret that real estate agents across the country have noticed a slump in sales over the last three months. With Inventory levels near all-time highs in some markets and buyers balking new tax laws that have gone into effect, sellers are in the doldrums […]