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Today’s RealTrending features features Rivers Pearce, chief marketing officer, and Dustin Gray, founder and CEO of Milestones, a homeowner portal that just raised 10.3 million in Series A funding.

Offer a welcoming and nondiscriminatory environment for every renter to safeguard your property’s marketing efforts today and continue attracting qualified renters in the future. 

During the second quarter of 2022, 42.8% of new and existing homes sold were affordable to families earning the U.S. median income of $90,000, according to a recent study.

As homebuyer demand slows, potential sellers are becoming more hesitant about listing their homes.

Real estate brokers have a technology communication problem when it comes to who owns an agent’s database. It’s time to clear it up.

Hanna recently named LaMarcus Thurman as the Vice President of Community Lending. This newly created position will focus on the community lending efforts of Howard Hanna Mortgage Services and its affiliated mortgage companies across a 13-state footprint.

We may not enter a recession, but real estate agents can prepare for any potential consequences by examining recent economic downturns.

More than 200 agents joined Compass during the second quarter of the year. Those agents combined to generate $2.25 billion in closed sales in 2021, according to an analysis of BrokerMetrics and RealTrends data.

Even as mortgage rates rose and the overall housing market cooled, the share of homebuyers looking to relocate hit an all-time high in July.

The biggest things agents can make is to keep the same marketing plan when the market shifts. Here are some ideas for an update.