Casting a wide net in real estate can be a smart strategy. However, in a tight housing market, going broad means stiff competition with everyone vying for the same customers. Niche markets, on the other hand, may not be as competitive, especially if you’re targeting a niche in your specific region.
The Real Brokerage, a cloud-based publicly traded real estate brokerage, acquired Redline Real Estate Group and expanded further into Canada.
United Real Estate | North Jersey partnered with New York-based brokerage Hudson Valley Edge to expand its footprint into the Hudson Valley.
Opendoor Exclusives is now available to both buyers and sellers, as home sellers can request and offer from both consumers and the iBuyer.
Zillow continues to bank on the prospect of its “housing super app” as the firm records a net income loss of $53 million in Q3.
Pacaso, a luxury second home co-ownership proptech company, launched its Pacaso Second Home Specialist Certification program to help agents.
As the market slows agents are leaving the brokerage, but eXp executives are confident they will attract top-level talent.
Real estate brokerage Engel & Völkers released a report showing eight markets in the U.S. that are attracting homebuyers from coastal markets.
If you’re leading people into this new year, I would encourage you to shift your mentality from busyness to purpose, and from management to presence. Management is 90% presence and 10% strategy. If you know how your people operate and how they are doing, you’ll know exactly how to encourage them to their full potential; otherwise, you’ll spend the majority of your time guessing.
It’s more important than ever for brokers to work as efficiently as possible to submit offers fast and close quickly. So with efficiency in mind, what should brokers look to digitize?
