Corelogic and Savvycard Provide Social Media Lead Generation Solution to CRMLS

Corelogic and Savvycard Provide Social Media Lead Generation Solution to CRMLS

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CoreLogic® (NYSE: CLGX), a leading global property information, analytics and data-enabled solutions provider, today announced a new agreement to provide SavvyCard®, a CoreLogic Alliance Network solution, to the subscribers of California Regional Multiple Listing Service (CRMLS). The nation’s largest MLS, CRMLS is a consortium of 38 real estate organizations representing approximately 100,000 members.

A third-party technology solution that integrates with the CoreLogic Matrix multiple listing platform, SavvyCard makes it easy for real estate agents to share their contact information and real estate listings online through the major social media networks and other digital channels.

“We chose to offer SavvyCard to our subscribers because we loved the easy setup, the emphasis on search engine optimization, and the SellerShare feature that homeowners can use to instantly share their home’s listing with their own social media followers,” said Art Carter, chief executive officer of CRMLS. “Social media is an incredible source of buyer leads and SavvyCard does a great job leveraging that potential. And as a CoreLogic Alliance Network solution, SavvyCard is preconfigured to work well with our Matrix system.”

“We’re very excited to work with CRMLS to bring SavvyCard’s unique lead generation tools to California REALTORS®,” said SavvyCard CEO David Etheredge. “The CoreLogic Alliance Network has given SavvyCard national visibility to expand beyond Florida into new markets across the country. This is a great time to be a new SavvyCard client.”

“We love how SavvyCard enables agents and home sellers to find buyers through friends, family, neighbors and professional connections on social media,” said Chris Bennett, executive leader of Real Estate Solutions for CoreLogic. “We teamed up with SavvyCard a year ago and have worked hard to refine its integration with Matrix. Today, Matrix enables one-click sharing to Facebook, Twitter, LinkedIn and Pinterest, making the platform even more valuable to CRMLS members as a quality lead generation source. This is a great example of how the CoreLogic Alliance Network program can benefit clients.”

For more information on SavvyCard, visit https://www.corelogic.com/products/savvycard.aspx

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After earning her bachelor’s degree in journalism at the University of Central Florida, Tracey set out in the real world at Florida Realtors in 1994 as a communication assistant, working her way up to editor in chief of Florida Realtor magazine. In 2004, she left the association to start her freelance writing and editing business. One of her first clients was REAL Trends, and she started working for the organization in 2005. In 2014, Tracey was promoted to editor in chief of publications for REAL Trends. She handles the writing and editing of all REAL Trends publications and marketing materials, including LORE Magazine, the REAL Trends newsletter and the blog. She is also the primary podcast interviewer where she conducts interviews with top real estate industry leaders and affiliated industry leaders. Tracey is married with two children.

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