Looking for a Speaker? Think of REAL Trends!

REAL Trends Tech Consultants are available to speak with your office, association or at an event.

 

The Online Marketing Ace

Paul Salley, manager of marketing strategy and business development
psalley@realtrends.com
303.741.1000

Graduating from Brigham Young University with a Bachelor of Science in Business Management and Marketing, Paul started his post-grad life as a sales rep for an educational software company. However, his tech know-how brought him to REAL Trends as a technology marketing strategist in 2013.

Paul is responsible for managing client search engine marketing campaigns, tracking Google analytics, and overseeing overall marketing strategies for several top Brokerages in the United States and Canada. He also handles technology consulting, brokerage social media strategy and implementation.

 

Paul’s Speaking Topics

  1. Effectiveness of digital marketing & proven best practices
  2. Foundational website essentials for brokerage websites
  3. Top brokerage website trends and components
  4. Home automation and its impact on real estate
  5. Reputation management
  6. Quick SEO fixes
  7. Making social media work for you, including effective marketing and content strategies
  8. CRMs: the what, why and how to successfully leverage and implement a Customer Relationship Management platform
  9. The future of real estate digital marketing
  10. Brokerage video strategies
  11. Current trends derived from REAL Trends' Research Division
  12. How to Prime Your Brokerage for Online Success

The Tech Guru

Travis Saxton, vice president of technology
tsaxton@realtrends.com
303.741.1000

Travis is a natural leader and is Vice President of Technology at REAL Trends. In this position, he oversees brokerage consulting, technology company services, thought leadership, chief technology officer (CTO) and chief marketing officer (CMO) groups, as well as Tagible by REAL Trends.

As for workplace goals, Travis aspires to create and maintain strong, meaningful relationships within those in the business world. He says that keeping up with his emails can be challenging, but his daily goal is to get to Inbox Zero.

 

Travis’ Speaking Topics

  1. Effectiveness of digital marketing: proven best practices
  2. Foundational website essentials for brokerage websites
  3. Top brokerage website trends and components
  4. Home automation and how it is becoming central to real estate
  5. Reputation management and quick SEO fixes
  6. Making social media work for you: Effective marketing and content strategies
  7. CRMs: the what, why and how to successfully leverage and implement a Customer Relationship Management platform in your brokerage
  8. The future of digital marketing in real estate
  9. Brokerage Video Strategies
  10. Current and latest trends derived from REAL Trends' Research Division
  11. Travis has extensive data from the online performance study to discuss online lead generation, accountability, sources, handling, and tracking.
  12. Technology system integrations. Understanding data flow between multiple systems and the advantages of doing so.
  13. Mobile real estate habits, technologies and strategy implementations.