BrokerPulse

RealTrends Q32021 BrokerPulse sees brokers still optimistic about the market, wary of competition and wondering when inventory will rise.

2021 RealTrends Brokerage Compensation Report

For the study, RealTrends surveyed all the firms on the 2021 RealTrends 500 and Nation’s Best rankings, asking for annual compensation data for the 2020 calendar year.

Knock.com’s Sean Black on the transaction revolution

Real estate is on its third revolution, from the digital revolution of the early 2000s to the information revolution kicked off by Trulia and Zillow to today's transaction revolution.

Newsletter

The RealTrends BrokerSource and HousingWire OpenHouse newsletters deliver twice weekly information on trends, strategies, analysis, people, and news shaping the real estate industry.

Real Estate Tech Roundup: Mobile Apps for Title and Rentals, Panorama Tours and AI

The national networks and tech companies are innovating at the speed of light.

Here are some new innovations for the past week:

Rental Blockchain App: Exadel, a provider of digital software engineering services, has a new blockchain solution for real estate. Gone are the days of signed renter’s or homeowner’s contracts that are filed and gone astray. With blockchain, landlords and home buyers can rest easy knowing that every part of a rental or purchasing transaction is digitally tracked and verified. Exadel is taking real estate companies into the future with blockchain application development.

Title Closing App:  Weston Title, through its new technology platform EZ-Close℠, has selected a suite of real estate closing apps to streamline the real estate closing process. These new productivity tools revolutionize the Real Estate Industry. EZ-Close℠ provides Realtors* with the ability to securely transmit contracts and deposit checks and securely communicate and keep track of the closing process directly from their phone.

Interactive Aerial Panorama Tours: Property Panorama, home of InstaView, the most prominent automated Virtual Tour and Single Property Website in America, with over 20 Million monthly unique tour views, announced the launch of America’s first Interactive Aerial Panorama Tours in partnership with Berkshire Hathaway HomeServices (BHHS) The Preferred Realty. See if a pilot is available in your area click here.

Artificial Intelligence: HousingWire reported that Keller Williams has partnered with artificial intelligence firm KUNGFU.AI to create a new data pool and explore future tech solutions for real estate agents.

New Technology Strategy: Alain Pinel Realtors (APR) has announced a new technology strategy that will empower its 1,400 agents to work more efficiently, leverage the power of data and better serve Northern California home buyers and sellers. Partnerships with real estate software companies known as leaders in their respective categories, developing cutting-edge tools are the cornerstone of the strategy. APR has inked partnerships with the following companies:

  • ActivePipe: Automated email marketing with exclusive property feed integration
  • Adwerx: Automated, geo-targeted social and display advertising of property listings
  • Cloud CMA: Deep property, comparable sale and buyer reports presented in a branded format
  • RealScout: Collaborative home search between agents and buyers and email alerts powered by “computer vision”
  • Contactually: An intelligent CRM that automates common tasks required of agents
  • Several of these applications are integrated; all will be available to APR agents through a single sign-on (SSO) dashboard within the company intranet.

Keller Acquisition: Keller Williams Real Estate recently acquired SmarterAgent. According to Josh Team, Keller Williams Chief Innovation Officer, the technology platform boasts more than 400,000 active agents, and 20 percent of the brokerages listed on Real Trends 500 use SmarterAgent, according to Team. Keller William’s decision to acquire SmarterAgent was a defensive move against tech distributors in the industry, Team said.

Property Ranking and Tour Management Tech: Owners.com, a tech-enabled real estate brokerage committed to making real estate simpler for buyers and sellers, announced the launch of several new features available online and via mobile that will help make the home search more personalized and stress-free. According to the National Association of Realtors1, homebuyers typically searched for 10 weeks and looked at a median of 10 homes during the home search process. Owners.com’s new proprietary property ranking and tour management technology can simplify the home search, save time and help buyers navigate listings more effectively through a highly personalized search. Buyers can now easily schedule and keep track of home tours online.

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