BrokerPulse

RealTrends Q4 2021 BrokerPulse: Office consolidation, boosting agent productivity and core services capture rates continue…

2021 Website Rankings Now Live!

RealTrends website rankings highlights the top real estate websites across the country in 6 total categories for our annual brokerage website rankings.

Building more diversity and inclusion into your brokerage firm

Real estate brokerage strategies to create a diverse and inclusive company.

Study: It’s true, real estate teams outperform brokerage firms

Surveyed real estate team gross margins were an average of 61.8% compared to an average of 13.8% for real estate brokerage firms.

Pandemic-Influenced Home Office and Spa Interior Trends

With over 2,000,000 monthly Google searches for ‘interior design’ in the United States, our desire for a stylish house is evidently on the rise. Bridgerton, Snowpiercer and The Queen’s Gambit are among the TV shows fueling our interior design hunger in addition to the constant visuals on social media.

Modsy has disclosed that traditional and comfortable interior will be huge in 2021 and as the internet is the biggest source of decoration inspiration for homeowners, OnlineMortgageAdvisor.co.uk analysed exclusive design lists and can reveal the top ten Instagrammable styles.

Instagram-Interior-Design-Online-Mortgage-Advisor-graphic

The top trend of 2021 is the rustic interior style with a whopping 3,186,331 Instagram hashtags. This aesthetic is about uniting natural elements (exposed wooden beams) with new furnishings such as comfortable, fluffy pillows. Often referred to as rustic vogue, it’s no surprise it’s top of the list for 2021!

In second place is a TV series and movie favourite, cottage core. The romantic interpretation of rural life has 1,471,555 Instagram hashtags. If the March sisters (Little Women) had an Instagram page, cottage core aesthetic would run through it with pastel coloured furniture, fairy lights, plants, and floral printed pillows.

With the year we’ve had, it’s no surprise that spa interior designs rank third (690,872 hashtags including similar variations). For a home-spa design style, wooden textures like reclaimed wood in bathrooms, big candles and low shelving will invite a more relaxing 2021 in your rooms.

OnlineMortgageAdvisor.co.uk can reveal that the home office interior style claims fourth place with 599,864 Instagram hashtags. This house design became massive in 2020 and according to Bloomberg is expected to continue to grow within the next few years. Feature walls, accent lamps and colourful storage are a few ways of bringing your workspace to life.

Following in fifth place is postmodernism with 210,704 Instagram hashtags. Postmodernism is a late 20th-century style which plays on art and extravagance whilst embracing unconventional ideas – a stark contrast to the minimal style it rebelled against. Inspiration for this style can be drawn from Willy Wonka’s factory with jewel-toned furniture, colour-popping décor, and a gallery wall – PriceYourJob.co.uk have confirmed that gallery walls will be a big home trend for 2021 with 1,679,390 Instagram hashtags already!

Other notable interior design trends for 2021 include the following:

  1. Stone – 107,592 Instagram hashtags
  2. Japandi – 40,256 Instagram hashtags
  3. Refined curves – 40,136 Instagram hashtags
  4. Beach house – 16,037 Instagram hashtags
  5. Rustic minimalism – 5,068 Instagram hashtags

The full findings can be found here: https://www.onlinemortgageadvisor.co.uk/blog/top-ten-interior-design-trends-for-2021/

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