BrokerPulse

RealTrends Q4 2021 BrokerPulse: Office consolidation, boosting agent productivity and core services capture rates continue…

2021 Website Rankings Now Live!

RealTrends website rankings highlights the top real estate websites across the country in 6 total categories for our annual brokerage website rankings.

Real estate teams vs brokerages

Steve Murray and Tracey Velt discuss the profitability of real estate teams vs brokerages, based on the results of the 2021 RealTrends Team Profitability Study.

Study: It’s true, real estate teams outperform brokerage firms

Surveyed real estate team gross margins were an average of 61.8% compared to an average of 13.8% for real estate brokerage firms.

Brokerage

Movers & Shakers: JPAR, LeadingRE, Weichert, MoxiWorks, HomeLight

News and executive appointments from around the real estate industry

News and executive appointments from around the real estate industry

JPAR Real Estate appoints Laura O’Connor President and COO

JPAR announced the appointment of Laura O’Connor as President and Chief Operating Officer.

A seasoned industry executive, O’Connor will be responsible for developing and leading the brand’s strategic direction, nationwide expansion and continued delivery of services to affiliates across JPAR Real Estate’s national footprint.

With nearly 20 years in business operations, strategy, and finance management, O’Connor has directed countless complex projects, from concept to fully operational status. Most recently, O’Connor served as Vice President Franchise Development – Expansion Brands for Realogy where she was responsible for leading national teams focused on service delivery, growth, and retention of franchisees across Realogy’s national platform. She is passionate about seeing brokerages, and their agents, achieve their growth and development goals.

LeadingRE promotes Pat Poole to senior vice president, member services

Chicago-based Leading Real Estate Companies of the World® (LeadingRE) announced that it recently promoted Pat Poole to senior vice president, Member Services/North America. 

In this newly created role, Poole leads the network’s U.S. member-facing team of vice presidents, Business Solutions, who provide hands-on consultative support to the network’s member companies, with the goal of helping them be more productive through the utilization of LeadingRE’s extensive programs and services.

A veteran in the real estate industry with experience working for national real estate and relocation companies, Poole has been with LeadingRE since 2010, most recently serving as vice president, Business Solutions. She has extensive experience working with members to support their success. 

Weichert Offers new medical and wellness benefits

Weichert, Realtors has announced a new benefits program that offers its sales associates nationwide access to comprehensive health and wellness plans, including medical, dental, vision, term life insurance and much more. 

Available to associates from Weichert’s company-owned offices as well as Weichert Real Estate Affiliates’ franchised offices, the Weichert LiveWell program is designed to provide peace of mind to individuals and their families by offering high-quality coverage at competitive rates. Medical plans are provided by insurers Cigna and Anthem Blue Cross through BenAdvance.

To deliver the Weichert LiveWell plan options to associates, the company has partnered with BenAdvance, a web-based marketplace that allows sales associates to shop for and purchase supplemental benefits from blue chip carriers. BenAdvance Benefits Specialists are available to assist sales associates in choosing the best coverage options for their needs. In addition to medical, dental, vision and term life insurance, Weichert LiveWell plan options include accident insurance, hospital indemnity, critical illness, pet insurance and identity protection. Enrollment is on a rolling basis.

MoxiWorks adds to suite of Ttechnology, acquires reeazily

MoxiWorks, the leading real estate technology platform, announced they have acquired reeazily, an enterprise back-office solution that helps manage real estate transactions across the entire real estate organization. The financial terms of the deal were not disclosed.

Reeazily, like MoxiWorks, was born out of real estate for real estate. The company was founded in 2005 out of the need to develop a better system for franchise membership management, billing, and reporting for their clients at RE/MAX Northern Illinois. Over the last 16 years they have continued to evolve and enhance their products. Now, on its fourth generation, reeazily includes a complete brokerage back-office solution, broker.ez®, which integrates QuickBooks Online for accounting. Reeazily also integrates with DocuSign, SkySlope and Dotloop for transaction document management, all of which are existing partners in MoxiWorks’ MoxiCloud Partner Program.  

HomeLight launches HomeLight Trade-In™ and HomeLight Cash Offer™ in Arizona

HomeLight, the real estate technology platform transforming the home buying and selling process for top real estate agents and their clients, announced today that it is expanding its flagship financial products, HomeLight Trade-In™ and HomeLight Cash Offer™, to top real estate agents, homebuyers, and sellers across Arizona.

HomeLight is headquartered in the SkySong Center in Scottsdale, AZ, a high-growth community for technology-based businesses in the ASU Scottsdale Innovation Center. Previously, the company was headquartered in San Francisco, CA, where the company was originally founded in 2012.

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