Jay and Michelle Macklin are the co-founders of Platinum Living Realty, an independent luxury real estate brokerage based in Scottsdale, Arizona, and founded under a different name in 2010. In 2018, Jay and Michelle decided to take their growing brokerage independent and separated from a national brand. They developed a customized coaching program highlighting five unique systems as well as a proprietary marketing package. They offer consistent and individualized coaching to work through challenges and problems that arise as well as abundant opportunities for generating new leads and clients. With this model, the brokerage has grown to over 160 real estate agents with a vast array of specialties, having recruited more than 80 new agents in 2019.
Michelle has over 20 years of real estate, sales, and marketing experience. She has a Bachelor of Science degree in Business Management and worked in the corporate world for 15 years. Michelle started her career in real estate in Scottsdale, Arizona, where she was Rookie of the Year, a distinguished member of the Platinum Club, Hall of Fame and Lifetime Achievement awards. Michelle’s extensive marketing strategies give a homeowner the opportunity to get the maximum value for their property.
Jay has spent more than 25 years in marketing and business development. Jay grew up in the automotive capital of the world, Detroit, Michigan, and moved to the Valley from Ann Arbor, Michigan, in 1996. Prior to real estate, he spent 18 years in corporate transportation sales. With a passion for agent growth and development, Jay focuses most of his days helping agents build, maintain and grow a sustainable real estate business by way of multiple pillar creation and business planning.