BrokerPulse

RealTrends Q32021 BrokerPulse sees brokers still optimistic about the market, wary of competition and wondering when inventory will rise.

2021 RealTrends Brokerage Compensation Report

For the study, RealTrends surveyed all the firms on the 2021 RealTrends 500 and Nation’s Best rankings, asking for annual compensation data for the 2020 calendar year.

Knock.com’s Sean Black on the transaction revolution

Real estate is on its third revolution, from the digital revolution of the early 2000s to the information revolution kicked off by Trulia and Zillow to today's transaction revolution.

Newsletter

The RealTrends BrokerSource and HousingWire OpenHouse newsletters deliver twice weekly information on trends, strategies, analysis, people, and news shaping the real estate industry.

NEW STUDY: What’s Driving Brokerage Profitability

WHAT’S DRIVING BROKERAGE PROFITABILITY?

REAL Trends has financial data on hundreds of residential brokerage firms across the nation. By far, the most important metric tracked is retained company dollar—how much the brokerage keeps after agents are paid.

With that number trending downward, brokerage firms are seeking ways to enhance that margin by being more valuable to their agents, such as through technology and other services.

After surveying hundreds of brokerages across the country, REAL Trends and Inside Real Estate took an in-depth look at the top five drivers influencing brokerage profitability and identified critical elements necessary to execute on them effectively.

Most Popular Articles

Where is the housing market headed?

Rising incomes, low interest rates and all other factors, including the balance between families looking for housing and the availability of housing, point towards a continuation of the strong housing market of the last 15 to 18 months.

Oct 18, 2021 By

Latest Articles

Climate migration driving more buyers to Burlington, VT

An influx of buyers from California, Colorado, Florida and the tristate area are looking to buy in Burlington, Vermont. There’s just one problem: there’s hardly any inventory.

Oct 23, 2021 By