{"id":970,"date":"2019-03-20T22:25:00","date_gmt":"2019-03-20T22:25:00","guid":{"rendered":"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/"},"modified":"2025-03-13T02:12:39","modified_gmt":"2025-03-13T02:12:39","slug":"homeservices-of-america-taps-oracle-for-core-business-platform","status":"publish","type":"post","link":"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/","title":{"rendered":"HomeServices of America Taps Oracle for Core Business Platform"},"content":{"rendered":"<h2>HomeServices of America Taps Oracle for Core Business Platform<\/h2>\n<h6><em>HomeServices of America, a Berkshire Hathaway affiliate and one of the country\u2019s premier providers of homeownership services, has selected Oracle Cloud to power the reimagination of the home buying and selling process.<\/em><\/h6>\n<p>ith Oracle Cloud, HomeServices, as part of its broader technology initiative, is transforming its operating model to enable its affiliated brands to offer a superior customer experience.<\/p>\n<p><!--more--><\/p>\n<p>HomeServices is a national network of market-leading residential real estate brokerage, franchise, mortgage, title, escrow and insurance companies. To ensure it empowers its growing network of companies with the innovation and excellence to stay ahead of evolving expectations, HomeServices is modernizing the home transaction experience for home buyers and sellers and the process by which its real estate agents serve them. To automate that process, HomeServices selected <a href=\"https:\/\/www.oracle.com\/index.html\" target=\"_blank\" rel=\"noopener\">Oracle<\/a> as one of its key <a href=\"technology-vendor\/\">technology partners<\/a> to help it put people and relationships first and revolutionize homeownership services.<\/p>\n<blockquote>\n<p>\u201cWe are committed to delivering exceptional experiences to both our customers and our agents throughout the home transaction process,\u201d said Mike Warmka, executive vice president, HomeServices of America and executive sponsor of this initiative. \u201cOur business model is focused on integrating all the pieces of the real estate transaction and as we continue to grow, we want a technology platform befitting our vision as well as integration for our expanding network of companies. With Oracle Cloud, we will be able to unite our operations and leverage our combined strength to simplify, streamline and automate processes, deliver an entirely new experience and gain efficiencies.\u201d<\/p>\n<\/blockquote>\n<p>With <a href=\"https:\/\/cloud.oracle.com\/customer-experience-cloud\" target=\"_blank\" rel=\"noopener\">Oracle Customer Experience (CX) Cloud<\/a>, <a href=\"https:\/\/cloud.oracle.com\/erp-cloud\" target=\"_blank\" rel=\"noopener\">Oracle Enterprise Resource Planning (ERP) Cloud<\/a> and <a href=\"https:\/\/cloud.oracle.com\/paas\">Oracle Cloud Platform<\/a>, HomeServices will be able to provide an end-to-end, guided real estate experience to its companies and nearly 44,000 real estate agents across the country. By integrating its core business processes on a connected platform, HomeServices will enable secure transactions to streamline timely qualification and document processes and save time and money by moving from disparate on-premise systems to a complete suite of cloud applications. This solution also positions HomeServices to easily implement new and evolving technologies and sustainably continue to deliver rich and connected real estate experiences.<\/p>\n<blockquote>\n<p>\u201cHomeServices of America is working to completely transform the home buying and selling experience, while prioritizing people and relationships first, and wanted a technology partner that could support its vision,\u201d said Steve Miranda, executive vice president, Oracle Applications. \u201cWith Oracle Cloud, HomeServices will be able to fundamentally change the way we buy and sell homes by uniting on one standardized platform, streamlining and automating key business processes and quickly taking advantage of the latest technologies.\u201d<\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>HomeServices of America Taps Oracle for Core Business Platform HomeServices of America, a Berkshire Hathaway affiliate and one of the country\u2019s premier providers of homeownership services, has selected Oracle Cloud to power the reimagination of the home buying and selling process. ith Oracle Cloud, HomeServices, as part of its broader technology initiative, is transforming its [&hellip;]<\/p>\n","protected":false},"author":15802,"featured_media":4822,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3255],"tags":[],"coauthors":[],"class_list":["post-970","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>HomeServices of America Taps Oracle for Core Business Platform<\/title>\n<meta name=\"description\" content=\"HomeServices of America, a Berkshire Hathaway affiliate and one of the country\u2019s premier providers of homeownership services, has selected Oracle Cloud to power the reimagination of the home buying an\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"HomeServices of America Taps Oracle for Core Business Platform\" \/>\n<meta property=\"og:description\" content=\"HomeServices of America, a Berkshire Hathaway affiliate and one of the country\u2019s premier providers of homeownership services, has selected Oracle Cloud to power the reimagination of the home buying an\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/\" \/>\n<meta property=\"og:site_name\" content=\"RealTrends - Blog\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Tracey Velt\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@traceyveltFL\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tracey Velt\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/\"},\"author\":{\"name\":\"Tracey Velt\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/db05dddc94c61082eaa18f2f5e66c788\"},\"headline\":\"HomeServices of America Taps Oracle for Core Business Platform\",\"datePublished\":\"2019-03-20T22:25:00+00:00\",\"dateModified\":\"2025-03-13T02:12:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/\"},\"wordCount\":445,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\",\"articleSection\":[\"Archive\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/#respond\"]}],\"isAccessibleForFree\":\"False\",\"hasPart\":{\"@type\":\"WebPageElement\",\"isAccessibleForFree\":\"False\",\"cssSelector\":\".wp-block-housingwire-piano-member\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/\",\"url\":\"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/\",\"name\":\"HomeServices of America Taps Oracle for Core Business Platform\",\"isPartOf\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\",\"datePublished\":\"2019-03-20T22:25:00+00:00\",\"dateModified\":\"2025-03-13T02:12:39+00:00\",\"description\":\"HomeServices of America, a Berkshire Hathaway affiliate and one of the country\u2019s premier providers of homeownership services, has selected Oracle Cloud to power the reimagination of the home buying an\",\"breadcrumb\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/#primaryimage\",\"url\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\",\"contentUrl\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\",\"width\":1200,\"height\":675,\"caption\":\"9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.realtrends.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"HomeServices of America Taps Oracle for Core Business Platform\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#website\",\"url\":\"https:\/\/www.realtrends.com\/blog\/\",\"name\":\"RealTrends - Blog\",\"description\":\"Empowering Real Estate Decisions with Trusted Insights.\",\"publisher\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.realtrends.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#organization\",\"name\":\"RealTrends - Blog\",\"url\":\"https:\/\/www.realtrends.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/cropped-RTV_Horizontal_logo_Blue.png\",\"contentUrl\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/cropped-RTV_Horizontal_logo_Blue.png\",\"width\":2321,\"height\":227,\"caption\":\"RealTrends - Blog\"},\"image\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/db05dddc94c61082eaa18f2f5e66c788\",\"name\":\"Tracey Velt\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/image\/9b3cf1be6b1fb876ab0bd60ce0a485d0\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/ae51367450666ac65e816c5ed48f71a6aebe0ed43ea74c1f16500d37c0efc141?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/ae51367450666ac65e816c5ed48f71a6aebe0ed43ea74c1f16500d37c0efc141?s=96&d=mm&r=g\",\"caption\":\"Tracey Velt\"},\"description\":\"Tracey Velt is the Senior Director of Data &amp; Content. She is the host of the popular RealTrending podcast, manages content for the real estate team and The Gathering and leads editorial and sponsored research across the HW Media brands. Tracey has more than 25 years of experience writing and editing for the real estate industry and is the former editor in chief of Florida Realtor magazine. She resides in Florida.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/traceyvelt\/\",\"https:\/\/x.com\/traceyveltFL\"],\"url\":\"https:\/\/www.realtrends.com\/blog\/author\/tracey-velt\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"HomeServices of America Taps Oracle for Core Business Platform","description":"HomeServices of America, a Berkshire Hathaway affiliate and one of the country\u2019s premier providers of homeownership services, has selected Oracle Cloud to power the reimagination of the home buying an","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/","og_locale":"en_US","og_type":"article","og_title":"HomeServices of America Taps Oracle for Core Business Platform","og_description":"HomeServices of America, a Berkshire Hathaway affiliate and one of the country\u2019s premier providers of homeownership services, has selected Oracle Cloud to power the reimagination of the home buying an","og_url":"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/","og_site_name":"RealTrends - Blog","og_image":[{"width":1200,"height":675,"url":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","type":"image\/png"}],"author":"Tracey Velt","twitter_card":"summary_large_image","twitter_creator":"@traceyveltFL","twitter_misc":{"Written by":"Tracey Velt","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/#article","isPartOf":{"@id":"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/"},"author":{"name":"Tracey Velt","@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/db05dddc94c61082eaa18f2f5e66c788"},"headline":"HomeServices of America Taps Oracle for Core Business Platform","datePublished":"2019-03-20T22:25:00+00:00","dateModified":"2025-03-13T02:12:39+00:00","mainEntityOfPage":{"@id":"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/"},"wordCount":445,"commentCount":0,"publisher":{"@id":"https:\/\/www.realtrends.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/#primaryimage"},"thumbnailUrl":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","articleSection":["Archive"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/#respond"]}],"isAccessibleForFree":"False","hasPart":{"@type":"WebPageElement","isAccessibleForFree":"False","cssSelector":".wp-block-housingwire-piano-member"}},{"@type":"WebPage","@id":"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/","url":"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/","name":"HomeServices of America Taps Oracle for Core Business Platform","isPartOf":{"@id":"https:\/\/www.realtrends.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/#primaryimage"},"image":{"@id":"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/#primaryimage"},"thumbnailUrl":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","datePublished":"2019-03-20T22:25:00+00:00","dateModified":"2025-03-13T02:12:39+00:00","description":"HomeServices of America, a Berkshire Hathaway affiliate and one of the country\u2019s premier providers of homeownership services, has selected Oracle Cloud to power the reimagination of the home buying an","breadcrumb":{"@id":"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/#primaryimage","url":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","contentUrl":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","width":1200,"height":675,"caption":"9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d"},{"@type":"BreadcrumbList","@id":"https:\/\/www.realtrends.com\/blog\/2019\/03\/20\/homeservices-of-america-taps-oracle-for-core-business-platform\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.realtrends.com\/blog\/"},{"@type":"ListItem","position":2,"name":"HomeServices of America Taps Oracle for Core Business Platform"}]},{"@type":"WebSite","@id":"https:\/\/www.realtrends.com\/blog\/#website","url":"https:\/\/www.realtrends.com\/blog\/","name":"RealTrends - Blog","description":"Empowering Real Estate Decisions with Trusted Insights.","publisher":{"@id":"https:\/\/www.realtrends.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.realtrends.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.realtrends.com\/blog\/#organization","name":"RealTrends - Blog","url":"https:\/\/www.realtrends.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/cropped-RTV_Horizontal_logo_Blue.png","contentUrl":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/cropped-RTV_Horizontal_logo_Blue.png","width":2321,"height":227,"caption":"RealTrends - Blog"},"image":{"@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/db05dddc94c61082eaa18f2f5e66c788","name":"Tracey Velt","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/image\/9b3cf1be6b1fb876ab0bd60ce0a485d0","url":"https:\/\/secure.gravatar.com\/avatar\/ae51367450666ac65e816c5ed48f71a6aebe0ed43ea74c1f16500d37c0efc141?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ae51367450666ac65e816c5ed48f71a6aebe0ed43ea74c1f16500d37c0efc141?s=96&d=mm&r=g","caption":"Tracey Velt"},"description":"Tracey Velt is the Senior Director of Data &amp; Content. She is the host of the popular RealTrending podcast, manages content for the real estate team and The Gathering and leads editorial and sponsored research across the HW Media brands. Tracey has more than 25 years of experience writing and editing for the real estate industry and is the former editor in chief of Florida Realtor magazine. She resides in Florida.","sameAs":["https:\/\/www.linkedin.com\/in\/traceyvelt\/","https:\/\/x.com\/traceyveltFL"],"url":"https:\/\/www.realtrends.com\/blog\/author\/tracey-velt\/"}]}},"jetpack_featured_media_url":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/posts\/970","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/users\/15802"}],"replies":[{"embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/comments?post=970"}],"version-history":[{"count":1,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/posts\/970\/revisions"}],"predecessor-version":[{"id":5757,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/posts\/970\/revisions\/5757"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/media\/4822"}],"wp:attachment":[{"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/media?parent=970"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/categories?post=970"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/tags?post=970"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/coauthors?post=970"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}