{"id":757,"date":"2019-06-21T17:25:00","date_gmt":"2019-06-21T17:25:00","guid":{"rendered":"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/"},"modified":"2025-03-13T02:07:39","modified_gmt":"2025-03-13T02:07:39","slug":"mortgage-startup-offers-to-finance-buyers-all-cash-offers","status":"publish","type":"post","link":"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/","title":{"rendered":"Mortgage Startup Offers to Finance Buyers\u2019 All-Cash Offers"},"content":{"rendered":"

Mortgage Startup Offers to Finance Buyers\u2019 All-Cash Offers<\/h2>\n

\"board\"<\/p>\n

After completing its first round of venture funding, a Colorado-based mortgage company launched this spring with an appeal to homebuyers vying for properties in competitive real estate markets. They offer to buy a house for its customers and then lend them the money to buy it back.<\/p>\n

<\/p>\n

BoardRE<\/a> uses its cash to buy homes on behalf of buyers the company has approved for a mortgage. Once the buyer\u2019s loan with Board is ready to close, Board sells the home to the buyer at the same price that it bought it for, typically in two weeks or less. Board generates revenue from the mortgage origination and does not add costs to buyers, sellers or real estate agents who leverage its cash offer service.<\/p>\n

The company points to industry data showing that cash buyers are 97 percent more likely to win in a multiple offer situation than mortgage buyers and can close, on average, 10 times faster than those buyers.<\/p>\n

Nick Friedman<\/a>, co-founder and chief operating officer, says they aim to help buyers who as mortgage borrowers, come to the transaction with a \u201clist of disadvantages…Board levels the playing field by providing any buyer it approves with the strongest offer in real estate. With Board, any buyer is an iBuyer<\/a>, primed to compete against any offer.\u201d<\/p>\n

Friedman said they have three closed deals and are now actively working with about 20 new buyers in Colorado and have a waitlist for other states.<\/p>\n

\n

\u201cWe asked ourselves the following question,\u201d said Friedman. \u201cWhat is the smoothest transaction experience in real estate today and how do we provide that to everyone?\u2019 It’s pretty clear that a cash offer is a whole lot better than a contingent mortgage offer for buyers, sellers, and real estate agents.\u201d<\/p>\n<\/blockquote>\n

Friedman acknowledges that they are taking on more risk than a traditional lender.<\/p>\n

\n

\u201cWe are buying homes all cash for borrowers who, even despite our upfront due diligence, may not end up qualifying for a mortgage. For example, a borrower who was initially pre-approved for a mortgage can lose their job or have a sudden expense that negatively impacts their credit score, leaving Board owning a home that it has to sell on the open market. That said, the risks that Board assumes in the transaction is [why] sellers prefer cash deals over ones contingent on a mortgage.\u201d<\/p>\n<\/blockquote>\n

Of note for real estate professionals: Both the buyer’s agent and the listing agent get paid at the all-cash closing.<\/p>\n

\n

\u201cClosing costs are the exact same for the borrower as they are in a standard mortgage transaction,\u201d said Friedman. \u201cWe cover any additional costs associated with the double closing. We generate revenue when we sell the loan to a mortgage investor (e.g., Fannie Mae) and make 1-2 percent of the loan amount. The borrower only pays the rate that we quote them for the mortgage. Additionally, because all of our loan officers are employed, not commissioned based, our rates are competitive with, if not lower than the major lenders\u2014even despite the additional cost Board incurs with our cash-offer service.\u201d<\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"

Mortgage Startup Offers to Finance Buyers\u2019 All-Cash Offers After completing its first round of venture funding, a Colorado-based mortgage company launched this spring with an appeal to homebuyers vying for properties in competitive real estate markets. They offer to buy a house for its customers and then lend them the money to buy it back.<\/p>\n","protected":false},"author":15802,"featured_media":4822,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3255],"tags":[],"coauthors":[],"class_list":["post-757","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive"],"acf":[],"yoast_head":"\nMortgage Startup Offers to Finance Buyers\u2019 All-Cash Offers<\/title>\n<meta name=\"description\" content=\"BoardRE uses its cash to buy homes on behalf of buyers the company has approved for a mortgage. Once the buyer\u2019s loan with Board is ready to close, Board sells the home to the buyer at the same price\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mortgage Startup Offers to Finance Buyers\u2019 All-Cash Offers\" \/>\n<meta property=\"og:description\" content=\"BoardRE uses its cash to buy homes on behalf of buyers the company has approved for a mortgage. Once the buyer\u2019s loan with Board is ready to close, Board sells the home to the buyer at the same price\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/\" \/>\n<meta property=\"og:site_name\" content=\"RealTrends - Blog\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Tracey Velt\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@traceyveltFL\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tracey Velt\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/\"},\"author\":{\"name\":\"Tracey Velt\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/db05dddc94c61082eaa18f2f5e66c788\"},\"headline\":\"Mortgage Startup Offers to Finance Buyers\u2019 All-Cash Offers\",\"datePublished\":\"2019-06-21T17:25:00+00:00\",\"dateModified\":\"2025-03-13T02:07:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/\"},\"wordCount\":526,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\",\"articleSection\":[\"Archive\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/#respond\"]}],\"isAccessibleForFree\":\"False\",\"hasPart\":{\"@type\":\"WebPageElement\",\"isAccessibleForFree\":\"False\",\"cssSelector\":\".wp-block-housingwire-piano-member\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/\",\"url\":\"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/\",\"name\":\"Mortgage Startup Offers to Finance Buyers\u2019 All-Cash Offers\",\"isPartOf\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\",\"datePublished\":\"2019-06-21T17:25:00+00:00\",\"dateModified\":\"2025-03-13T02:07:39+00:00\",\"description\":\"BoardRE uses its cash to buy homes on behalf of buyers the company has approved for a mortgage. Once the buyer\u2019s loan with Board is ready to close, Board sells the home to the buyer at the same price\",\"breadcrumb\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/#primaryimage\",\"url\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\",\"contentUrl\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\",\"width\":1200,\"height\":675,\"caption\":\"9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.realtrends.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Mortgage Startup Offers to Finance Buyers\u2019 All-Cash Offers\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#website\",\"url\":\"https:\/\/www.realtrends.com\/blog\/\",\"name\":\"RealTrends - Blog\",\"description\":\"Empowering Real Estate Decisions with Trusted Insights.\",\"publisher\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.realtrends.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#organization\",\"name\":\"RealTrends - Blog\",\"url\":\"https:\/\/www.realtrends.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/cropped-RTV_Horizontal_logo_Blue.png\",\"contentUrl\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/cropped-RTV_Horizontal_logo_Blue.png\",\"width\":2321,\"height\":227,\"caption\":\"RealTrends - Blog\"},\"image\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/db05dddc94c61082eaa18f2f5e66c788\",\"name\":\"Tracey Velt\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/image\/9b3cf1be6b1fb876ab0bd60ce0a485d0\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/ae51367450666ac65e816c5ed48f71a6aebe0ed43ea74c1f16500d37c0efc141?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/ae51367450666ac65e816c5ed48f71a6aebe0ed43ea74c1f16500d37c0efc141?s=96&d=mm&r=g\",\"caption\":\"Tracey Velt\"},\"description\":\"Tracey Velt is the Senior Director of Data & Content. She is the host of the popular RealTrending podcast, manages content for the real estate team and The Gathering and leads editorial and sponsored research across the HW Media brands. Tracey has more than 25 years of experience writing and editing for the real estate industry and is the former editor in chief of Florida Realtor magazine. She resides in Florida.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/traceyvelt\/\",\"https:\/\/x.com\/traceyveltFL\"],\"url\":\"https:\/\/www.realtrends.com\/blog\/author\/tracey-velt\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Mortgage Startup Offers to Finance Buyers\u2019 All-Cash Offers","description":"BoardRE uses its cash to buy homes on behalf of buyers the company has approved for a mortgage. Once the buyer\u2019s loan with Board is ready to close, Board sells the home to the buyer at the same price","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/","og_locale":"en_US","og_type":"article","og_title":"Mortgage Startup Offers to Finance Buyers\u2019 All-Cash Offers","og_description":"BoardRE uses its cash to buy homes on behalf of buyers the company has approved for a mortgage. Once the buyer\u2019s loan with Board is ready to close, Board sells the home to the buyer at the same price","og_url":"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/","og_site_name":"RealTrends - Blog","og_image":[{"width":1200,"height":675,"url":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","type":"image\/png"}],"author":"Tracey Velt","twitter_card":"summary_large_image","twitter_creator":"@traceyveltFL","twitter_misc":{"Written by":"Tracey Velt","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/#article","isPartOf":{"@id":"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/"},"author":{"name":"Tracey Velt","@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/db05dddc94c61082eaa18f2f5e66c788"},"headline":"Mortgage Startup Offers to Finance Buyers\u2019 All-Cash Offers","datePublished":"2019-06-21T17:25:00+00:00","dateModified":"2025-03-13T02:07:39+00:00","mainEntityOfPage":{"@id":"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/"},"wordCount":526,"commentCount":0,"publisher":{"@id":"https:\/\/www.realtrends.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/#primaryimage"},"thumbnailUrl":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","articleSection":["Archive"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/#respond"]}],"isAccessibleForFree":"False","hasPart":{"@type":"WebPageElement","isAccessibleForFree":"False","cssSelector":".wp-block-housingwire-piano-member"}},{"@type":"WebPage","@id":"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/","url":"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/","name":"Mortgage Startup Offers to Finance Buyers\u2019 All-Cash Offers","isPartOf":{"@id":"https:\/\/www.realtrends.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/#primaryimage"},"image":{"@id":"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/#primaryimage"},"thumbnailUrl":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","datePublished":"2019-06-21T17:25:00+00:00","dateModified":"2025-03-13T02:07:39+00:00","description":"BoardRE uses its cash to buy homes on behalf of buyers the company has approved for a mortgage. Once the buyer\u2019s loan with Board is ready to close, Board sells the home to the buyer at the same price","breadcrumb":{"@id":"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/#primaryimage","url":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","contentUrl":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","width":1200,"height":675,"caption":"9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d"},{"@type":"BreadcrumbList","@id":"https:\/\/www.realtrends.com\/blog\/2019\/06\/21\/mortgage-startup-offers-to-finance-buyers-all-cash-offers\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.realtrends.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Mortgage Startup Offers to Finance Buyers\u2019 All-Cash Offers"}]},{"@type":"WebSite","@id":"https:\/\/www.realtrends.com\/blog\/#website","url":"https:\/\/www.realtrends.com\/blog\/","name":"RealTrends - Blog","description":"Empowering Real Estate Decisions with Trusted Insights.","publisher":{"@id":"https:\/\/www.realtrends.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.realtrends.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.realtrends.com\/blog\/#organization","name":"RealTrends - Blog","url":"https:\/\/www.realtrends.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/cropped-RTV_Horizontal_logo_Blue.png","contentUrl":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/cropped-RTV_Horizontal_logo_Blue.png","width":2321,"height":227,"caption":"RealTrends - Blog"},"image":{"@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/db05dddc94c61082eaa18f2f5e66c788","name":"Tracey Velt","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/image\/9b3cf1be6b1fb876ab0bd60ce0a485d0","url":"https:\/\/secure.gravatar.com\/avatar\/ae51367450666ac65e816c5ed48f71a6aebe0ed43ea74c1f16500d37c0efc141?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ae51367450666ac65e816c5ed48f71a6aebe0ed43ea74c1f16500d37c0efc141?s=96&d=mm&r=g","caption":"Tracey Velt"},"description":"Tracey Velt is the Senior Director of Data & Content. She is the host of the popular RealTrending podcast, manages content for the real estate team and The Gathering and leads editorial and sponsored research across the HW Media brands. Tracey has more than 25 years of experience writing and editing for the real estate industry and is the former editor in chief of Florida Realtor magazine. She resides in Florida.","sameAs":["https:\/\/www.linkedin.com\/in\/traceyvelt\/","https:\/\/x.com\/traceyveltFL"],"url":"https:\/\/www.realtrends.com\/blog\/author\/tracey-velt\/"}]}},"jetpack_featured_media_url":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/posts\/757","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/users\/15802"}],"replies":[{"embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/comments?post=757"}],"version-history":[{"count":1,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/posts\/757\/revisions"}],"predecessor-version":[{"id":5544,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/posts\/757\/revisions\/5544"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/media\/4822"}],"wp:attachment":[{"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/media?parent=757"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/categories?post=757"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/tags?post=757"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/coauthors?post=757"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}