{"id":4386,"date":"2023-05-30T20:39:14","date_gmt":"2023-05-30T20:39:14","guid":{"rendered":"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/"},"modified":"2025-03-13T02:51:27","modified_gmt":"2025-03-13T02:51:27","slug":"zillow-expands-enhanced-markets-in-north-carolina","status":"publish","type":"post","link":"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/","title":{"rendered":"Zillow expands &#8216;enhanced markets&#8217; in North Carolina"},"content":{"rendered":"\n<p><strong>Zillow<\/strong> is adding two new North Carolina markets to its pilot programs. Charlotte and Durham are the latest two metro areas to earn the Zillow distinction of \u201cenhanced market,\u201d according to an announcement from the firm last week.<\/p>\n\n\n\n<p>Other \u201cenhanced markets\u201d include Raleigh, Denver, Dallas, Phoenix and Atlanta. While all of these markets are enhanced markets, not all pilot programs are available in every market.<\/p>\n\n\n\n<p>As an enhanced market, Charlotte and Durham will now have access to <a href=\"https:\/\/www.realtrends.com\/blog\/articles\/showingtime-launches-real-time-tour-availability-feature\/\" target=\"_blank\" rel=\"noreferrer noopener\">real time tour booking<\/a> and <strong><a href=\"https:\/\/www.housingwire.com\/articles\/zillow-does-refis-third-quarter-earnings-show-how-the-company-is-cashing-in-on-low-rates\/?__hstc=43385018.5f1ddc53e010c2865f96cc27f29fdd65.1672670841746.1685464012659.1685474735995.330&amp;__hssc=43385018.4.1685474735995&amp;__hsfp=4188686977\" target=\"_blank\" rel=\"noreferrer noopener\">Zillow Home Loans<\/a><\/strong>.<\/p>\n\n\n\n<p>However, the shift to enhanced market status also means some major changes to Zillow\u2019s Premier Agent program.<\/p>\n\n\n\n<p>In the enhanced market version of Premier Agent, a \u201cpost-pay\u201d model is used, meaning that agents do not have to pay for a lead, unless it results in a successfully closed transaction. But unlike the traditional Premier Agent model, this model is only available to agents invited by Zillow.<\/p>\n\n\n\n<p>A similar program that is also by invitation only, known as \u201cFlex,\u201d has been available in other markets since 2019. While the Flex program is available in Charlotte and Durham in addition to the traditional Premier Agent model, as well as in Raleigh, Denver, Phoenix and Atlanta, just the invite-only, post-pay model is available.<\/p>\n\n\n\n<p>Under this model, rather than agents paying Zillow a monthly fee for Premier Agent\u2019s lead generation services, agents will be charged\u00a0<a href=\"https:\/\/www.zillow.com\/premier-agent\/flex-pricing\/\" target=\"_blank\" rel=\"noreferrer noopener\">20-35% of their commission<\/a>\u00a0on successfully completed transactions based on leads\u00a0<a href=\"https:\/\/www.realtrends.com\/blog\/errol-samuelson-says-zillow-is-fixing-the-boring-but-impactful-issues-in-a-transaction\/\" target=\"_blank\" rel=\"noreferrer noopener\">from Zillow<\/a>. The percentage an agent pays depends upon the sale price of the property.<\/p>\n\n\n\n<p>However, only agents selected by Zillow to continue on with the platform will have access to paid leads. Agents who are not selected for the program will no longer have access to Premier Agent and pre-paid leads in the enhanced markets. Any leads they pay for outside of these metro areas will not be impacted, and the agents will be able to maintain an agent profile on Zillow for free, as any agent, regardless of Premier Agent status, is currently able to do.<\/p>\n\n\n\n<p>When Zillow first announced this pilot program <a href=\"https:\/\/www.realtrends.com\/blog\/articles\/zillow-testing-major-changes-to-premier-agent-program\/\" target=\"_blank\" rel=\"noreferrer noopener\">in April 2022<\/a>, which was first piloted in Raleigh and Denver, the firm said that \u201cseveral hundred\u201d agents would no longer have access to Premier Agent in the two test markets, but that \u201chundreds\u201d would still be part of the Premier Agent program.<\/p>\n\n\n\n<p>According to Zillow, the programs available in the firm&#8217;s enhanced markets are components of what will eventually evolve into its <a href=\"https:\/\/www.realtrends.com\/blog\/articles\/zillows-housing-super-app-vision-takes-shape\/\" target=\"_blank\" rel=\"noreferrer noopener\">housing super app<\/a>. Zillow pivoted to this super app strategy <a href=\"https:\/\/www.housingwire.com\/articles\/licking-its-wounds-zillow-bets-on-a-housing-super-app\/?__hstc=43385018.5f1ddc53e010c2865f96cc27f29fdd65.1672670841746.1685125169244.1685459039961.328&amp;__hssc=43385018.4.1685459039961&amp;__hsfp=4188686977\" target=\"_blank\" rel=\"noreferrer noopener\">in February 2022<\/a> after the disastrous end to its <a href=\"https:\/\/www.housingwire.com\/articles\/5-takeaways-from-zillows-nightmare\/\" target=\"_blank\" rel=\"noreferrer noopener\">iBuying operation<\/a> in November 2021.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Zillow is adding two new North Carolina markets to its pilot programs. Charlotte and Durham are the latest two metro areas to earn the Zillow distinction of \u201cenhanced market,\u201d according to an announcement from the firm last week. Other \u201cenhanced markets\u201d include Raleigh, Denver, Dallas, Phoenix and Atlanta. While all of these markets are enhanced [&hellip;]<\/p>\n","protected":false},"author":34740,"featured_media":4822,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3255],"tags":[],"coauthors":[1760],"class_list":["post-4386","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Zillow expands &#039;enhanced markets&#039; in North Carolina - RealTrends - Blog<\/title>\n<meta name=\"description\" content=\"Zillow expands some of its pilot programs to Charlotte and Durham, including major changes to Premier Agent.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Zillow expands &#039;enhanced markets&#039; in North Carolina\" \/>\n<meta property=\"og:description\" content=\"Zillow expands some of its pilot programs to Charlotte and Durham, including major changes to Premier Agent.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/\" \/>\n<meta property=\"og:site_name\" content=\"RealTrends - Blog\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Brooklee Han\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Brooklee Han\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/\"},\"author\":{\"name\":\"Brooklee Han\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/64f7fbd2a55e10db9d000005838d9b85\"},\"headline\":\"Zillow expands &#8216;enhanced markets&#8217; in North Carolina\",\"datePublished\":\"2023-05-30T20:39:14+00:00\",\"dateModified\":\"2025-03-13T02:51:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/\"},\"wordCount\":435,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\",\"articleSection\":[\"Archive\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/#respond\"]}],\"isAccessibleForFree\":\"False\",\"hasPart\":{\"@type\":\"WebPageElement\",\"isAccessibleForFree\":\"False\",\"cssSelector\":\".wp-block-housingwire-piano-member\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/\",\"url\":\"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/\",\"name\":\"Zillow expands 'enhanced markets' in North Carolina - RealTrends - Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\",\"datePublished\":\"2023-05-30T20:39:14+00:00\",\"dateModified\":\"2025-03-13T02:51:27+00:00\",\"description\":\"Zillow expands some of its pilot programs to Charlotte and Durham, including major changes to Premier Agent.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/#primaryimage\",\"url\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\",\"contentUrl\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\",\"width\":1200,\"height\":675,\"caption\":\"9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.realtrends.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Zillow expands &#8216;enhanced markets&#8217; in North Carolina\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#website\",\"url\":\"https:\/\/www.realtrends.com\/blog\/\",\"name\":\"RealTrends - Blog\",\"description\":\"Empowering Real Estate Decisions with Trusted Insights.\",\"publisher\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.realtrends.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#organization\",\"name\":\"RealTrends - Blog\",\"url\":\"https:\/\/www.realtrends.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/cropped-RTV_Horizontal_logo_Blue.png\",\"contentUrl\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/cropped-RTV_Horizontal_logo_Blue.png\",\"width\":2321,\"height\":227,\"caption\":\"RealTrends - Blog\"},\"image\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/64f7fbd2a55e10db9d000005838d9b85\",\"name\":\"Brooklee Han\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/image\/32219623db9d2d4db9203abe5efa70f4\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/ad31124eb4228b414404d044691bdc4dcbf5a47c058c3cbe3ee0bfffac4af760?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/ad31124eb4228b414404d044691bdc4dcbf5a47c058c3cbe3ee0bfffac4af760?s=96&d=mm&r=g\",\"caption\":\"Brooklee Han\"},\"description\":\"Brooklee Han is a real estate reporter focused on the real estate agent experience and the title insurance industry. Before joining HousingWire, Han was an international figure skater representing Australia at the 2014 Winter Olympics.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/brookleeathan\/\"],\"url\":\"https:\/\/www.realtrends.com\/blog\/author\/brooklee-han\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Zillow expands 'enhanced markets' in North Carolina - RealTrends - Blog","description":"Zillow expands some of its pilot programs to Charlotte and Durham, including major changes to Premier Agent.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/","og_locale":"en_US","og_type":"article","og_title":"Zillow expands 'enhanced markets' in North Carolina","og_description":"Zillow expands some of its pilot programs to Charlotte and Durham, including major changes to Premier Agent.","og_url":"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/","og_site_name":"RealTrends - Blog","og_image":[{"width":1200,"height":675,"url":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","type":"image\/png"}],"author":"Brooklee Han","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Brooklee Han","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/#article","isPartOf":{"@id":"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/"},"author":{"name":"Brooklee Han","@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/64f7fbd2a55e10db9d000005838d9b85"},"headline":"Zillow expands &#8216;enhanced markets&#8217; in North Carolina","datePublished":"2023-05-30T20:39:14+00:00","dateModified":"2025-03-13T02:51:27+00:00","mainEntityOfPage":{"@id":"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/"},"wordCount":435,"commentCount":0,"publisher":{"@id":"https:\/\/www.realtrends.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/#primaryimage"},"thumbnailUrl":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","articleSection":["Archive"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/#respond"]}],"isAccessibleForFree":"False","hasPart":{"@type":"WebPageElement","isAccessibleForFree":"False","cssSelector":".wp-block-housingwire-piano-member"}},{"@type":"WebPage","@id":"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/","url":"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/","name":"Zillow expands 'enhanced markets' in North Carolina - RealTrends - Blog","isPartOf":{"@id":"https:\/\/www.realtrends.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/#primaryimage"},"image":{"@id":"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/#primaryimage"},"thumbnailUrl":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","datePublished":"2023-05-30T20:39:14+00:00","dateModified":"2025-03-13T02:51:27+00:00","description":"Zillow expands some of its pilot programs to Charlotte and Durham, including major changes to Premier Agent.","breadcrumb":{"@id":"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/#primaryimage","url":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","contentUrl":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","width":1200,"height":675,"caption":"9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d"},{"@type":"BreadcrumbList","@id":"https:\/\/www.realtrends.com\/blog\/2023\/05\/30\/zillow-expands-enhanced-markets-in-north-carolina\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.realtrends.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Zillow expands &#8216;enhanced markets&#8217; in North Carolina"}]},{"@type":"WebSite","@id":"https:\/\/www.realtrends.com\/blog\/#website","url":"https:\/\/www.realtrends.com\/blog\/","name":"RealTrends - Blog","description":"Empowering Real Estate Decisions with Trusted Insights.","publisher":{"@id":"https:\/\/www.realtrends.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.realtrends.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.realtrends.com\/blog\/#organization","name":"RealTrends - Blog","url":"https:\/\/www.realtrends.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/cropped-RTV_Horizontal_logo_Blue.png","contentUrl":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/cropped-RTV_Horizontal_logo_Blue.png","width":2321,"height":227,"caption":"RealTrends - Blog"},"image":{"@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/64f7fbd2a55e10db9d000005838d9b85","name":"Brooklee Han","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/image\/32219623db9d2d4db9203abe5efa70f4","url":"https:\/\/secure.gravatar.com\/avatar\/ad31124eb4228b414404d044691bdc4dcbf5a47c058c3cbe3ee0bfffac4af760?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ad31124eb4228b414404d044691bdc4dcbf5a47c058c3cbe3ee0bfffac4af760?s=96&d=mm&r=g","caption":"Brooklee Han"},"description":"Brooklee Han is a real estate reporter focused on the real estate agent experience and the title insurance industry. Before joining HousingWire, Han was an international figure skater representing Australia at the 2014 Winter Olympics.","sameAs":["https:\/\/www.linkedin.com\/in\/brookleeathan\/"],"url":"https:\/\/www.realtrends.com\/blog\/author\/brooklee-han\/"}]}},"jetpack_featured_media_url":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/posts\/4386","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/users\/34740"}],"replies":[{"embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/comments?post=4386"}],"version-history":[{"count":1,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/posts\/4386\/revisions"}],"predecessor-version":[{"id":9068,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/posts\/4386\/revisions\/9068"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/media\/4822"}],"wp:attachment":[{"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/media?parent=4386"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/categories?post=4386"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/tags?post=4386"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/coauthors?post=4386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}