{"id":4279,"date":"2023-05-03T14:32:03","date_gmt":"2023-05-03T14:32:03","guid":{"rendered":"https:\/\/www.realtrends.com\/blog\/2023\/05\/03\/meet-leo-the-real-brokerages-new-ai-assistant\/"},"modified":"2025-03-13T02:50:56","modified_gmt":"2025-03-13T02:50:56","slug":"meet-leo-the-real-brokerages-new-ai-assistant","status":"publish","type":"post","link":"https:\/\/www.realtrends.com\/blog\/2023\/05\/03\/meet-leo-the-real-brokerages-new-ai-assistant\/","title":{"rendered":"Meet Leo: The Real Brokerage\u2019s new AI assistant"},"content":{"rendered":"\n<p><strong>The Real Brokerage<\/strong> is getting in on the<a href=\"https:\/\/www.realtrends.com\/blog\/articles\/russ-cofano-on-artificial-intelligence-in-real-estate-marketing\/\"> artificial intelligence<\/a> action. The brokerage is launching Leo, an <a href=\"https:\/\/www.housingwire.com\/tag\/artificial-intelligence\/\">AI-powered<\/a> assistant that will be integrated with <a href=\"https:\/\/www.realtrends.com\/blog\/articles\/the-real-brokerage-launches-military-division-grows-to-10000-agents\/\">Real\u2019s<\/a> proprietary transaction management platform, reZEN, to act as a 24\/7 concierge to its agents and brokers throughout the U.S. and Canada, according to an announcement on Wednesday.&nbsp;<\/p>\n\n\n\n<p>Leo harnesses the proprietary personal and transaction data already maintained by reZEN about Real agents. Through this Leo will be able to answer individual and specific questions in real time. In addition, Real said Leo will be customized for each agent,&nbsp; allowing it to understand and cater to their unique needs and working style.&nbsp;<\/p>\n\n\n\n<p>\u201cWe are excited to see how Leo will enhance the work of our agents,\u201d Pritesh Damani, the chief technology officer at Real, said in a statement. &#8220;With the power of reZEN\u2019s data and the bot\u2019s advanced capabilities, we are confident that our agents will be better equipped to serve their clients and achieve their goals.\u201d<\/p>\n\n\n\n<p>Real\u2019s new AI-powered assistant will be able to answer questions regarding an agent\u2019s professional information, current and past transactions, equity programs, events, revenue share, commissions and finances, according to the release. The brokerage also noted that it anticipates that Leo will improve operational efficiencies at the firm by minimizing the number of requests submitted to Real\u2019s customer support function.&nbsp;<\/p>\n\n\n\n<p>According to Real, Leo is scheduled to go into beta testing later this quarter.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Real Brokerage to launch Leo, a new AI-powered assistant that will be integrated into the firm&#8217;s reZEN transaction management platform.<\/p>\n","protected":false},"author":34740,"featured_media":4822,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3255],"tags":[],"coauthors":[1760],"class_list":["post-4279","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.8) - 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