{"id":3878,"date":"2023-01-18T19:52:34","date_gmt":"2023-01-18T19:52:34","guid":{"rendered":"https:\/\/www.realtrends.com\/blog\/2023\/01\/18\/zillow-groups-showingtime-plans-to-up-agents-marketing-game\/"},"modified":"2025-03-13T02:48:46","modified_gmt":"2025-03-13T02:48:46","slug":"zillow-groups-showingtime-plans-to-up-agents-marketing-game","status":"publish","type":"post","link":"https:\/\/www.realtrends.com\/blog\/2023\/01\/18\/zillow-groups-showingtime-plans-to-up-agents-marketing-game\/","title":{"rendered":"Zillow Group’s ShowingTime+ plans to up agents’ marketing game"},"content":{"rendered":"\n

Zillow Group\u2019s ShowingTime+<\/strong> platform is looking to give real estate agents a leg up in marketing their listed properties. The platform has launched Listing Media Services<\/strong>, a technology-enabled real estate photography service that offers media packages for real estate agents to market their listings, according to an announcement on Wednesday.<\/p>\n\n\n\n

At the moment, the service is only available in Milwaukee, Atlanta, Dallas and Los Angeles. Tampa and Orlando will be online in a few days. The firm said other markets will have access to the service in the near future.<\/p>\n\n\n\n

Listing Media Services is the foundation for Listing Showcase, the ShowingTime+<\/a> premium listing marketing product, which is slated to launch in select markets later this year.<\/p>\n\n\n\n

Through the ShowingTime+ platform, agents who have access to Listing Media Services can schedule a professional photographer with on-demand booking\u00a0to photograph their listing. With Listing Media Services, agents will then receive high-resolution listing photos, an interactive floor plan with embedded virtual tour and listing photos, downloadable floor plans and aerial photos.<\/p>\n\n\n\n

According to the release, the interactive floor plan is automatically syndicated<\/a> to Zillow, Redfin<\/strong> and select multiple listing services.<\/p>\n\n\n\n

\u201cWe want to help agents effortlessly deliver standout listings that wow their sellers and help win over potential buyers,\u201d Cynthia Taylor, vice president of product for ShowingTime+, said in a statement. \u201cListing Media Services cuts down on the time agents spend preparing a listing so they can focus on the high-touch, high-value work they do as a trusted adviser for their clients.\u201d<\/p>\n\n\n\n

Zillow data shows that homes listed on the site with a 3D home tour and\/or an interactive floor plan <\/a>were saved by users 78% more often than homes without a virtual tour.\u00a0<\/p>\n\n\n\n

In addition, 70% of home sellers report that they are more likely to hire an agent who includes virtual tours and\/or interactive floor plans in their services.<\/p>\n","protected":false},"excerpt":{"rendered":"

ShowingTime+ launched Listing Media Services, which offers real estate agents media packages to market their listings.<\/p>\n","protected":false},"author":34740,"featured_media":4822,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3255],"tags":[],"coauthors":[1760],"class_list":["post-3878","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive"],"acf":[],"yoast_head":"\nShowingTime+ from Zillow plans to up agents' marketing game<\/title>\n<meta name=\"description\" content=\"ShowingTime+ launched Listing Media Services, which offers real estate agents media packages to market their listings.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.realtrends.com\/blog\/2023\/01\/18\/zillow-groups-showingtime-plans-to-up-agents-marketing-game\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Zillow Group's ShowingTime+ plans to up agents' marketing game\" \/>\n<meta property=\"og:description\" content=\"ShowingTime+ launched Listing Media Services, which offers real estate agents media packages to market their listings.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.realtrends.com\/blog\/2023\/01\/18\/zillow-groups-showingtime-plans-to-up-agents-marketing-game\/\" \/>\n<meta property=\"og:site_name\" content=\"RealTrends - 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