{"id":235,"date":"2020-09-03T07:00:00","date_gmt":"2020-09-03T07:00:00","guid":{"rendered":"https:\/\/www.realtrends.com\/blog\/2020\/09\/03\/sales-success-the-role-of-luck\/"},"modified":"2025-03-13T02:00:32","modified_gmt":"2025-03-13T02:00:32","slug":"sales-success-the-role-of-luck","status":"publish","type":"post","link":"https:\/\/www.realtrends.com\/blog\/2020\/09\/03\/sales-success-the-role-of-luck\/","title":{"rendered":"Sales Success: The Role of Luck"},"content":{"rendered":"<p style=\"vertical-align: middle;\"><em><span style=\"font-size: 13.0pt; color: #445b63;\">Is your success due to luck? Or, is it something else?<\/span><\/em><\/p>\n<p><!--more--><\/p>\n<p style=\"vertical-align: middle;\"><span style=\"font-size: 10.0pt; color: black;\">Are successful people just luckier? This question was posed to author and researcher Jim Collins several years ago at the REAL Trends Gathering of Eagles Conference. The renowned author of \u201cGood to Great\u201d and other books documenting the keys to success in business, had finished his speech and had opened the floor to questions. \u201cWhat is the role of luck?\u201d asked one of the real estate executives. <\/span><\/p>\n<p style=\"vertical-align: middle;\"><span style=\"font-size: 10.0pt; color: black;\">\u201cThat is a great question!\u201d commented Mr. Collins. \u201cWe just finished a research study on the role of luck in business. Our conclusion is that luck definitely plays a role. However, what we found was the most successful people took advantage of luck when it showed up whereas the less successful people let luck pass them by or did not even recognize luck when it arrived.<\/span><span style=\"font-size: 10.0pt; color: black;\">&nbsp;<\/span><\/p>\n<h4 style=\"vertical-align: middle;\"><span style=\"font-size: 10.0pt; color: #f2000f;\">How to Recognize Luck<\/span><\/h4>\n<p style=\"vertical-align: middle;\"><span style=\"font-size: 10.0pt; color: black;\">How do you position yourself to recognize luck and take advantage of it when it arrives? Follow a simple formula called the 3-D (Dream, Dedicate, Dare) Success Formula. I\u2019ve been very lucky in my business career, and I\u2019m most grateful. I credit much of this success to the 3-D Success Formula. Many of my lucky business friends follow this formula as well.<\/span><span style=\"font-size: 10.0pt; color: black;\">&nbsp;<\/span><\/p>\n<p style=\"vertical-align: middle;\"><strong><span style=\"font-size: 10.0pt; color: black;\">Dream. <\/span><\/strong><span style=\"font-size: 10.0pt; color: black;\">Successful people have a vision. Because of this vision, a part of their brain, called the Reticular Activating System (RAS), opens to the vision. This part of the brain is a focusing device that starts non-consciously scanning for any information that will lead to the vision. The RAS is your onboard Google search engine. Properly programmed, you begin to see things that others don\u2019t see. For those who don\u2019t have the vision, the opportunity or luck is filtered out. They simply never see it.<\/span><\/p>\n<p style=\"vertical-align: middle;\"><span style=\"font-size: 10.0pt; color: black;\">Thomas Edison, the famous inventor, said, \u201cWhat the mind can conceive and believe, it can achieve.\u201d It starts with vision. President John Kennedy, after his famous man on the moon speech, was confronted by the scientific community and told, \u201cWith all due respect Mr. President, we do not have the technology to go to the moon.\u201d President Kennedy responded, \u201cThe \u2018what\u2019 comes first. The \u2018how to\u2019 will follow.\u201d <\/span><\/p>\n<p style=\"vertical-align: middle;\"><span style=\"font-size: 10.0pt; color: black;\">Adventurer and explorer Dr. John Goddard put it this way, \u201cWhen you establish compelling goals, you engage a mysterious force that magnetically attracts the people and experiences necessary to accomplish your objectives.\u201d With vision, you recognize luck when it shows up.<\/span><\/p>\n<p style=\"vertical-align: middle;\"><strong><span style=\"font-size: 10.0pt; color: black;\">Dedicate.<\/span><\/strong><span style=\"font-size: 10.0pt; color: black;\"> \u201cThe harder you work, the luckier you get!\u201d When <\/span><span style=\"font-size: 10.0pt; color: black;\">you work hard and prepare yourself physically, mentally, financially, assemble the right team and scale your business, you are prepared to take advantage of luck when it arrives. The less dedicated and hard-working people may see the luck, but they have not prepared themselves or their companies to take advantage of it. Unfortunately, they have to let it pass them by. <\/span><\/p>\n<p><strong><span style=\"font-size: 10.0pt; color: black;\">Dare. <\/span><\/strong><span style=\"font-size: 10.0pt; color: black;\">When luck arrives, are you prepared to take a risk? Do you have the courage to go for it? If you\u2019ve been dreaming about this opportunity for years and dedicating yourself to preparation for this moment; then daring is a calculated risk\u2014not an impractical risk. The risk may not work out but, most often (if you have done the 3-D\u2019s), it does. You will achieve success most of the time by following the 3-D Success Formula. Observers will call you lucky. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Is your success due to luck? 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