{"id":1742,"date":"2018-03-07T16:53:00","date_gmt":"2018-03-07T16:53:00","guid":{"rendered":"https:\/\/www.realtrends.com\/blog\/2018\/03\/07\/realty-one-group-names-new-chief-brand-officer\/"},"modified":"2025-03-13T02:30:40","modified_gmt":"2025-03-13T02:30:40","slug":"realty-one-group-names-new-chief-brand-officer","status":"publish","type":"post","link":"https:\/\/www.realtrends.com\/blog\/2018\/03\/07\/realty-one-group-names-new-chief-brand-officer\/","title":{"rendered":"Realty ONE Group Names New Chief Brand Officer"},"content":{"rendered":"<p class=\"article-intro-text quote-lines\"><em><strong>Successful mortgage marketing executive David King joins nation\u2019s 5th largest real estate brand with an eye toward international expansion<\/strong><\/em><\/p>\n<p><!--more--><\/p>\n<p class=\"responsiveNews\">Realty ONE Group, the rapidly growing, debt-free real estate franchisor built on powerful branding and an unusual agent-first model, has added a renowned brand marketing professional to take the company to even greater heights, founder and <span style=\"color: #0000ff;\"><a href=\"kuba-jewgieniew\">CEO Kuba Jewgieniew<\/a><\/span> announced today.<\/p>\n<p class=\"responsiveNews\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-32199 alignleft\" src=\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2021\/01\/david-king.png\" alt=\"david king\" width=\"250\" height=\"250\">David King joins the family-owned company as its brand, which is already a top-five national real estate franchise with more than 10,000 agents and 113 offices, is poised to double in the next year and reach new international markets. In the newly created position, King will oversee all branding, communication and marketing at Realty ONE Group.<\/p>\n<p class=\"responsiveNews\">Former chief brand officer of Movement Mortgage, King was influential in the transformation of the regional lender with a two-person marketing team and $1 billion in loans into a national multi-faceted powerhouse that processes more than $13 billion in a variety of financial instruments, including insurance, banking and a variety of loan products. King, who grew his marketing team to 50 strong, also supported Movement Mortgage\u2019s efforts to invest $12 million in a tuition-free charter school in Charlotte, N.C.<\/p>\n<p class=\"responsiveNews\">\u201cDavid is the perfect person to take the Realty ONE Group brand to the next level,\u201d Jewgieniew said. \u201cHis experience and leadership in building impactful marketing channels completely align with our goals to grow the most dynamic brand the real estate world has ever seen.\u201d<\/p>\n<p class=\"responsiveNews\">Known for its distinct black and gold artwork, the Realty ONE Group brand paints everything from digital and print media campaigns supporting such trademark initiatives as \u201cCoolture,\u201d \u201cOpening Doors\u201d and \u201cUNbrokerage\u201d to the interior and exterior designs of its offices and the iconic billboards above New York City\u2019s Times Square. The brand serves as a disruptive force for the industry by empowering agents to unleash their inner-entrepreneur and grow their businesses as they see fit with the help of a supportive and innovative franchisor. Covering all business verticals under Realty ONE Group including separate entities for title, escrow and franchising services, the brand also transcends the real estate industry as it fuels philanthropic endeavors across the nation through the nonprofit Realty ONE Group Cares program.<\/p>\n<p class=\"responsiveNews\">\u201cI am very excited to be joining such a wonderful family of hard-working, creative and innovative thinkers,\u201d King said. <em><strong>\u201cThe branding team has built such a powerful presence in the industry and beyond. With so much momentum in the brand and the business, itself, there is no limit to what we can accomplish together.\u201d<\/strong><\/em><\/p>\n<p class=\"responsiveNews\">King, a native of the U.K. who immigrated to the U.S. as a 14-year-old in 1992, will be moving with his family to Southern California from North Carolina. He will be based out of Realty ONE Group\u2019s state-of-the-art creative incubator space in Laguna Niguel, Calif., known as CUBE8.<\/p>\n<p class=\"responsiveNews\">About Realty ONE Group: One-hundred percent family-owned and debt-free, Realty ONE Group was founded in 2005 and is proudly known as the industry\u2019s premier UNbrokerage. Realty ONE Group has rapidly evolved with over 10,000 real estate professionals in 113 offices across 29 states. Ranked in the top one percent in the nation by REAL Trends, recognized by Entrepreneur Magazine as a Top 5 Real Estate Franchise, and landing a coveted spot on the Inc. 500 Fastest-Growing Companies list for seven consecutive years, Realty ONE Group has been surging ahead, opening doors, not only for its clients but also for its real estate professionals and franchise owners.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Successful mortgage marketing executive David King joins nation\u2019s 5th largest real estate brand with an eye toward international expansion<\/p>\n","protected":false},"author":15802,"featured_media":4822,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3255],"tags":[],"coauthors":[],"class_list":["post-1742","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.8) - 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