{"id":14424,"date":"2025-03-05T15:45:11","date_gmt":"2025-03-05T15:45:11","guid":{"rendered":"https:\/\/www.realtrends.com\/blog\/?p=14424"},"modified":"2025-04-11T15:53:39","modified_gmt":"2025-04-11T15:53:39","slug":"navigating-international-real-estate-transactions","status":"publish","type":"post","link":"https:\/\/www.realtrends.com\/blog\/2025\/03\/05\/navigating-international-real-estate-transactions\/","title":{"rendered":"Navigating International Real Estate Transactions"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" height=\"576\" width=\"1024\" src=\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/04\/navigating-international-real-estate-1.png?w=1024\" alt=\"navigating international real estate (1)\" class=\"wp-image-14425\" srcset=\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/04\/navigating-international-real-estate-1.png 1200w, https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/04\/navigating-international-real-estate-1.png?resize=300,169 300w, https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/04\/navigating-international-real-estate-1.png?resize=768,432 768w, https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/04\/navigating-international-real-estate-1.png?resize=1024,576 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>With more than 15 years working in the financial industry and another four as a luxury real estate agent in Miami, <a href=\"https:\/\/www.realtrends.com\/agent-profile\/mariana-niro-florida\/\">Mariana Niro<\/a> with <a href=\"https:\/\/www.realtrends.com\/brokerage-profile\/serhant-new-york-ny\/\">SERHANT.<\/a>, thought she\u2019d seen it all. Until, she says, \u201cI found myself juggling one of my most challenging transaction yet.\u201d\u00a0<\/p>\n\n\n\n<p>Let\u2019s set the scene: The sellers were from Russian, and all communication was between a Russian attorney and a Russian assistant, neither of which spoke much English or knew much about real estate transaction procedures. \u201cThey were wonderful people, but the cultural differences created a lot of stressful moments. I had to be in the middle justifying their reactions to the Brazilian buyer,\u201d she says.&nbsp;<\/p>\n\n\n\n<p>Due dates were missed or modified and huge addendums needed to be created with uncommon clauses, but says Niro, \u201cIn the end, I got them an above-market offer, we closed, and everyone was happy.\u201d<\/p>\n\n\n\n<p>Originally from Brazil, Niro has called Miami home since 2000. Prior to her career in real estate, she worked for over 15 years in the financial industry at institutions such as Credit Suisse First Boston, Prudential Securities, and Wachovia Securities. Since becoming a Realtor in 2005, Niro has focused her services on international and domestic investors who are interested in buying, selling, or investing in the Florida real estate market.&nbsp;<\/p>\n\n\n\n<p>Here are her strategies for overcoming cultural and linguistic barriers and how to manage complex transactions involving global clients.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>It\u2019s not all about lifestyle. \u201cMiami is easy to sell lifestyle, but when working with global buyers, it\u2019s important to show them how safe the area is,\u201d says Niro. \u201cMany buyers come from countries where the crime is extremely high and being able to live with their loved ones without that constant fear is priceless for them.\u201d Of course, lifestyle is also important, and Niro focuses on the year-round outdoor living that her area provides.\u00a0<br><\/li>\n\n\n\n<li>Be creative. Each listing should be marketed differently, because listings appeal to different buyers. \u201cThe first thing you need to do when selling anything, not only real estate, is identifying who your potential buyer is, where he or she is located and how you can get closer to them to get their attention,\u201d she says. Niro is quick to point out that it doesn\u2019t mean you <em>only<\/em> market to that buyer, but it helps you design a campaign.<\/li>\n<\/ol>\n\n\n\n<p>&nbsp;<br>Niro has her own real estate and luxury lifestyle magazine where she features some of the properties. \u201cI select a premium mailing list of 10,000 potential buyers and investors and distribute it. I also go to big events where I can speak to potential buyers are the Miami market and luxury lifestyle.<\/p>\n\n\n\n<ol start=\"3\" class=\"wp-block-list\">\n<li>Know the market. Read market reports, visit open houses, understand the numbers in your market and the inventory that is available. In addition, understand the economic and political landscape of the country that you are targeting. This allows you to speak knowledgably with global buyers and investors and builds trust, she says.\u00a0<\/li>\n<\/ol>\n\n\n\n<ol start=\"4\" class=\"wp-block-list\">\n<li>Use technology to your advantage. Niro recommends using virtual tours, drone photography, and 3D floor plans to showcase properties to international buyers who may not be able to visit in person. She also uses social media platforms and targeted online advertising to reach a broader audience. \u201cTechnology allows us to bridge the gap between cultures and countries, making it easier to communicate and share information,\u201d she explains.<\/li>\n<\/ol>\n\n\n\n<ol start=\"5\" class=\"wp-block-list\">\n<li>Build a strong network. Niro emphasizes the importance of having a reliable network of professionals, including attorneys, translators, and financial advisors, who can assist with the complexities of international transactions. \u201cHaving trusted partners who understand the nuances of different cultures and legal systems is essential,\u201d she says. This network can help navigate any challenges that arise and ensure a smooth transaction process.<\/li>\n<\/ol>\n\n\n\n<ol start=\"6\" class=\"wp-block-list\">\n<li>Stay patient and flexible. Working with global clients often requires a higher level of patience and flexibility. Niro advises being prepared for unexpected delays and being willing to adapt to different time zones and communication styles. \u201cPatience and flexibility are key when dealing with international buyers and sellers. Understanding their needs and being willing to accommodate their schedules can make all the difference,\u201d she notes.<\/li>\n<\/ol>\n\n\n\n<p>Most of all, says Niro, be consistent with your outreach and marketing to ensure you stay top of mind and build expertise when working with global buyers and investors.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With more than 15 years working in the financial industry and another four as a luxury real estate agent in Miami, Mariana Niro with SERHANT., thought she\u2019d seen it all. Until, she says, \u201cI found myself juggling one of my most challenging transaction yet.\u201d\u00a0 Let\u2019s set the scene: The sellers were from Russian, and all [&hellip;]<\/p>\n","protected":false},"author":39636,"featured_media":14426,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3260],"tags":[],"coauthors":[3254],"class_list":["post-14424","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-real-estate-agent"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Navigating International Real Estate Transactions - RealTrends - Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.realtrends.com\/blog\/2025\/03\/05\/navigating-international-real-estate-transactions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Navigating International Real Estate Transactions\" \/>\n<meta property=\"og:description\" content=\"With more than 15 years working in the financial industry and another four as a luxury real estate agent in Miami, Mariana Niro with SERHANT., thought she\u2019d seen it all. 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