{"id":100,"date":"2020-12-08T07:30:00","date_gmt":"2020-12-08T07:30:00","guid":{"rendered":"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/"},"modified":"2025-03-13T01:58:48","modified_gmt":"2025-03-13T01:58:48","slug":"real-estate-brokerage-valuations-financial-performance-soars","status":"publish","type":"post","link":"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/","title":{"rendered":"Real Estate Brokerage Valuations: Financial Performance Soars"},"content":{"rendered":"<p>An update on the value of brokerages amid COVID-19.<\/p>\n<p><!--more--><\/p>\n<p>The first half of 2020 was a tough pill to swallow for most brokerage firms, especially those that initiated a valuation between April and July. Since valuations in our industry are almost always based on the last 12 months of financial performance, most firms that had the pandemic shut down at the end of their trailing 12 months took big hits to their value.<\/p>\n<p>Thankfully, the world didn\u2019t come to an end, and, in just a few short months, brokerage financial performance has righted the ship\u2014and then some! Thanks to pent-up demand and new migration surges in some markets, Q3 ended up being a record quarter for many firms. Not only was it a record quarter by volume, cost-savings measures spawned by the pandemic yielded record financial performance.<\/p>\n<p>This strong Q3 performance largely made up for a weaker Q2, and a solid 12-month rolling financial performance through Q3 2020 has certainly helped the cause for stronger valuations for many firms.<\/p>\n<p>Not all brokerages came out of the pandemic unscathed, but those that used this period of wild uncertainty to shore up expenses and stay present in their markets thrived on the other side. With an inside track on brokerage financial performance, we\u2019re seeing Q4 lining up to be quite strong for many of these firms. For some, 2020 will be a record year on the top and bottom lines.<\/p>\n<p>Despite this resurgent strength for many firms, we\u2019re still being cautious as we price for valuations. Some of the following factors that affect market-ability could have major adverse effects on brokerage financial performance over the next several years<\/p>\n<ul>\n<li>Inventory issues still abound in many markets. What are things going to look like in 2021 and beyond after the pent-up pandemic supply\/demand flows through the system?<\/li>\n<li>Will there be a secondary or tertiary wave of shutdowns due to ongoing pandemic concerns?<\/li>\n<li>How will the policies of the incoming Democratic regime affect the housing market? Interestingly, in our Q4 Broker Sentiment Survey only 1% of the respondents believed that a Biden presidency would be good for real estate. Read between the lines of what the other 99% are thinking!<\/li>\n<li>Economic uncertainty is real. According to an update to the Economic Outlook from the Congressional Budget Office (CBO), it will be at least a decade before we see the unemployment rate near pre-pandemic levels. The CBO also projects real GDP to be 3.4% lower, on average, than pre-pandemic levels through 2030. Margin compression. It\u2019s real.<\/li>\n<\/ul>\n<p>These factors and more are what we need to consider as we apply multiples to our valuations. Thankfully, among the heaviest weighted factors is buyer interest. Buyers remain interested and active in today\u2019s market.<\/p>\n<p>As a result, valuation multiples have only softened slightly. The biggest hit to sellers is not necessarily on price, but rather transaction terms. Buyers, rightly so, are keen to the uncertainty and are being cautious as they seek to protect themselves from extreme volatility or a precipitous decline in the housing market. Terms for upfront\/guaranteed capital and the carry portion of the deal have become more buyer friendly.<\/p>\n<p>The bottom line is that brokerage financial performance has come back strong in the second half of 2020. This positions firms for stronger valuations relatively speaking. We are being prudent in how we price given the uncertain road ahead. Contact us today at 303-741-1000 if a valuation is something you see in your near future. The first call is always free!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>An update on the value of brokerages amid COVID-19.<\/p>\n","protected":false},"author":15802,"featured_media":4822,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3255],"tags":[],"coauthors":[57],"class_list":["post-100","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Real Estate Brokerage Valuations: Financial Performance Soars<\/title>\n<meta name=\"description\" content=\"Real Estate Brokerage Valuations: Financial Performance Soars\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Real Estate Brokerage Valuations: Financial Performance Soars\" \/>\n<meta property=\"og:description\" content=\"Real Estate Brokerage Valuations: Financial Performance Soars\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/\" \/>\n<meta property=\"og:site_name\" content=\"RealTrends - Blog\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Scott Wright\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@traceyveltFL\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Scott Wright\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/\"},\"author\":{\"name\":\"Tracey Velt\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/db05dddc94c61082eaa18f2f5e66c788\"},\"headline\":\"Real Estate Brokerage Valuations: Financial Performance Soars\",\"datePublished\":\"2020-12-08T07:30:00+00:00\",\"dateModified\":\"2025-03-13T01:58:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/\"},\"wordCount\":588,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\",\"articleSection\":[\"Archive\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/#respond\"]}],\"isAccessibleForFree\":\"False\",\"hasPart\":{\"@type\":\"WebPageElement\",\"isAccessibleForFree\":\"False\",\"cssSelector\":\".wp-block-housingwire-piano-member\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/\",\"url\":\"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/\",\"name\":\"Real Estate Brokerage Valuations: Financial Performance Soars\",\"isPartOf\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\",\"datePublished\":\"2020-12-08T07:30:00+00:00\",\"dateModified\":\"2025-03-13T01:58:48+00:00\",\"description\":\"Real Estate Brokerage Valuations: Financial Performance Soars\",\"breadcrumb\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/#primaryimage\",\"url\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\",\"contentUrl\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png\",\"width\":1200,\"height\":675,\"caption\":\"9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.realtrends.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Real Estate Brokerage Valuations: Financial Performance Soars\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#website\",\"url\":\"https:\/\/www.realtrends.com\/blog\/\",\"name\":\"RealTrends - Blog\",\"description\":\"Empowering Real Estate Decisions with Trusted Insights.\",\"publisher\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.realtrends.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#organization\",\"name\":\"RealTrends - Blog\",\"url\":\"https:\/\/www.realtrends.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/cropped-RTV_Horizontal_logo_Blue.png\",\"contentUrl\":\"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/cropped-RTV_Horizontal_logo_Blue.png\",\"width\":2321,\"height\":227,\"caption\":\"RealTrends - Blog\"},\"image\":{\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/db05dddc94c61082eaa18f2f5e66c788\",\"name\":\"Tracey Velt\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/image\/9b3cf1be6b1fb876ab0bd60ce0a485d0\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/ae51367450666ac65e816c5ed48f71a6aebe0ed43ea74c1f16500d37c0efc141?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/ae51367450666ac65e816c5ed48f71a6aebe0ed43ea74c1f16500d37c0efc141?s=96&d=mm&r=g\",\"caption\":\"Tracey Velt\"},\"description\":\"Tracey Velt is the Senior Director of Data &amp; Content. She is the host of the popular RealTrending podcast, manages content for the real estate team and The Gathering and leads editorial and sponsored research across the HW Media brands. Tracey has more than 25 years of experience writing and editing for the real estate industry and is the former editor in chief of Florida Realtor magazine. She resides in Florida.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/traceyvelt\/\",\"https:\/\/x.com\/traceyveltFL\"],\"url\":\"https:\/\/www.realtrends.com\/blog\/author\/tracey-velt\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Real Estate Brokerage Valuations: Financial Performance Soars","description":"Real Estate Brokerage Valuations: Financial Performance Soars","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/","og_locale":"en_US","og_type":"article","og_title":"Real Estate Brokerage Valuations: Financial Performance Soars","og_description":"Real Estate Brokerage Valuations: Financial Performance Soars","og_url":"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/","og_site_name":"RealTrends - Blog","og_image":[{"width":1200,"height":675,"url":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","type":"image\/png"}],"author":"Scott Wright","twitter_card":"summary_large_image","twitter_creator":"@traceyveltFL","twitter_misc":{"Written by":"Scott Wright","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/#article","isPartOf":{"@id":"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/"},"author":{"name":"Tracey Velt","@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/db05dddc94c61082eaa18f2f5e66c788"},"headline":"Real Estate Brokerage Valuations: Financial Performance Soars","datePublished":"2020-12-08T07:30:00+00:00","dateModified":"2025-03-13T01:58:48+00:00","mainEntityOfPage":{"@id":"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/"},"wordCount":588,"commentCount":0,"publisher":{"@id":"https:\/\/www.realtrends.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/#primaryimage"},"thumbnailUrl":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","articleSection":["Archive"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/#respond"]}],"isAccessibleForFree":"False","hasPart":{"@type":"WebPageElement","isAccessibleForFree":"False","cssSelector":".wp-block-housingwire-piano-member"}},{"@type":"WebPage","@id":"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/","url":"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/","name":"Real Estate Brokerage Valuations: Financial Performance Soars","isPartOf":{"@id":"https:\/\/www.realtrends.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/#primaryimage"},"image":{"@id":"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/#primaryimage"},"thumbnailUrl":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","datePublished":"2020-12-08T07:30:00+00:00","dateModified":"2025-03-13T01:58:48+00:00","description":"Real Estate Brokerage Valuations: Financial Performance Soars","breadcrumb":{"@id":"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/#primaryimage","url":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","contentUrl":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","width":1200,"height":675,"caption":"9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d"},{"@type":"BreadcrumbList","@id":"https:\/\/www.realtrends.com\/blog\/2020\/12\/08\/real-estate-brokerage-valuations-financial-performance-soars\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.realtrends.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Real Estate Brokerage Valuations: Financial Performance Soars"}]},{"@type":"WebSite","@id":"https:\/\/www.realtrends.com\/blog\/#website","url":"https:\/\/www.realtrends.com\/blog\/","name":"RealTrends - Blog","description":"Empowering Real Estate Decisions with Trusted Insights.","publisher":{"@id":"https:\/\/www.realtrends.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.realtrends.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.realtrends.com\/blog\/#organization","name":"RealTrends - Blog","url":"https:\/\/www.realtrends.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/cropped-RTV_Horizontal_logo_Blue.png","contentUrl":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/cropped-RTV_Horizontal_logo_Blue.png","width":2321,"height":227,"caption":"RealTrends - Blog"},"image":{"@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/db05dddc94c61082eaa18f2f5e66c788","name":"Tracey Velt","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.realtrends.com\/blog\/#\/schema\/person\/image\/9b3cf1be6b1fb876ab0bd60ce0a485d0","url":"https:\/\/secure.gravatar.com\/avatar\/ae51367450666ac65e816c5ed48f71a6aebe0ed43ea74c1f16500d37c0efc141?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ae51367450666ac65e816c5ed48f71a6aebe0ed43ea74c1f16500d37c0efc141?s=96&d=mm&r=g","caption":"Tracey Velt"},"description":"Tracey Velt is the Senior Director of Data &amp; Content. She is the host of the popular RealTrending podcast, manages content for the real estate team and The Gathering and leads editorial and sponsored research across the HW Media brands. Tracey has more than 25 years of experience writing and editing for the real estate industry and is the former editor in chief of Florida Realtor magazine. She resides in Florida.","sameAs":["https:\/\/www.linkedin.com\/in\/traceyvelt\/","https:\/\/x.com\/traceyveltFL"],"url":"https:\/\/www.realtrends.com\/blog\/author\/tracey-velt\/"}]}},"jetpack_featured_media_url":"https:\/\/www.realtrends.com\/blog\/wp-content\/uploads\/sites\/9\/2025\/03\/9ced5ef4-69ab-4ba7-a7cd-ec49be7b274d.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/posts\/100","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/users\/15802"}],"replies":[{"embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/comments?post=100"}],"version-history":[{"count":1,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/posts\/100\/revisions"}],"predecessor-version":[{"id":4888,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/posts\/100\/revisions\/4888"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/media\/4822"}],"wp:attachment":[{"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/media?parent=100"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/categories?post=100"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/tags?post=100"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.realtrends.com\/blog\/wp-json\/wp\/v2\/coauthors?post=100"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}