Social Media Marketing

Advice and trends for building an organic engagement and leads through social media

real estate niche

Carving Out Your Real Estate Niche Neighborhood

How to Carve Out a Real Estate Niche Whether you’re a brokerage targeting one real estate niche, multiple neighborhoods or…

katie lance

Social Media and Content Marketing with Katie Lance

Last month, REAL Trends social outreach manager Nikki Lindholm, went on Facebook LIVE with special guest Katie Lance,…

Why You’re Probably Using Facebook Incorrectly

  Krista Mashore,  a broker/owner in northern California has built…

real estate feedback

3 Ways to Make Positive Real Estate Feedback Work for You

When people decide to buy real estate, social proof matters a lot. If, for example, they get an…

What’s An Average Advertising and Marketing Spend?

Trends from the REAL Trends Brokerage Benchmark report Operating a profitable real estate brokerage business is simple—spend less than what…

Is Snapchat Too Trendy for Your Brokerage?

Snapchat is a without a doubt a trendy social media tool and a favorite with…

Social Media Platforms Ranked!

With so many social media platforms out there, big and…

Why Most Agents Fail at Social Media

Why Most Agents Fail at Social Media

By: Ryan Tollefsen Why Most Agents Fail at Social Media Social media is an invaluable yet criminally underused tool for real estate…

Real Estate Listings

Facebook Launches Push into Real Estate Listings

Zillow. Trulia. Realtor.com. Redfin. All household names in the real estate listings world, right? Well, those companies now have…

How To Incorporate Social Media Into Your Holiday Marketing Plan

The holiday season is quickly approaching. Halloween is just around the corner. While fall and winter may…

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