Whether you’re a brokerage targeting one real estate niche, multiple neighborhoods or an agent trying to stay on top of one or two neighborhoods, we’ve got strategic advice on how to separate yourself or firm online. Not all neighborhoods are in the MLS.
So, if you want to dominate, find those pockets not officially recognized. Second, you absolutely must have dedicated pages on your website if you want to reach people interested in those real estate niche neighborhoods. After these two items are checked off your to-do list, the strategy becomes more complicated.
To be the local 'go-to' agent in your community we strongly suggest blending together your professional expertise with your personal relationships. Don't expect business to pour in if your only strategy is to pepper your neighborhood or desired community with door knocking, ads and online targeting. Get involved, know all there is to know about your area and you just may be surprised how fast you become the housing expert in your real estate niche market!
Want to learn more about how to dominate your real estate niche with digital marketing? Download your FREE copy of the 2018 REAL Trends Online Performance Study (OPS) at: www.realtrendsops.com
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