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RealTrends Q32021 BrokerPulse sees brokers still optimistic about the market, wary of competition and wondering when inventory will rise.

2021 RealTrends Brokerage Compensation Report

For the study, RealTrends surveyed all the firms on the 2021 RealTrends 500 and Nation’s Best rankings, asking for annual compensation data for the 2020 calendar year.

Knock.com’s Sean Black on the transaction revolution

Real estate is on its third revolution, from the digital revolution of the early 2000s to the information revolution kicked off by Trulia and Zillow to today's transaction revolution.

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Adwerx Adds Instagram To Popular Automated Listing Advertising Program

 Adwerx will now incorporate ads on Instagram into its highly regarded Automated Listing Advertising Program. Instagram has rapidly become one of the most popular social networks with over 800 million active monthly users. The addition adds to Adwerx’s ability to provide real estate agents with comprehensive visibility for their real estate listing ads. New automation partners will be automatically enrolled in the Instagram advertisements.

adwerx adds instagram
 

In a little over one year, the Adwerx Enterprise Automated Listing Advertising Program has seen widespread adoption across the residential real estate industry with over 50 regional and national brokerages signed and a potential total of 150,000 agents enrolled in the system. The innovative program connects directly with multiple listing services, so that listing ads go live as soon as a property is publicly launched. Ads appear on a variety of popular websites and social networks. With homes going under contract in under one month in many markets across the country, this program is essential for generating high visibility in a short amount of time.

“We are so gratified by the industry’s response to this program,” said Jed Carlson, CEO of Adwerx.

“Our mission is to make digital advertising simple and effective for agents and brokers so they can focus on business growth.”

Adwerx also recently announced integrations with top transaction management platforms. SkySlope and dotloop that will guarantee that the seller of the property sees the ads as soon as they launch in their marketplace. Agents can also provide their sellers with a complete report detailing an ad’s reach and range. This information gives sellers the assurance that their home is being completely and comprehensively marketed online and leads to a higher rate of seller satisfaction.

“Our agents’ feedback on the Automated Listing Advertising Program has been highly positive,” said Thad Wong, co-founder of @properties, the first real estate brokerage to adopt the program. “We are committed to providing helpful solutions, and our agents have seen the digital ads directly increase their bottom line by helping them increase client satisfaction and earn more listings.”

Adwerx is dedicated to helping individual agents achieve maximum visibility for their listings and their personal brands. To date, Adwerx has served over 13 billion ad impressions for agents and brokers across the most popular websites, mobile apps, and social media.

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